This is the fourth of a series of reports from the research program Youth Culture in Sweden, FUS. In the first article, Johan Fornäs discusses the production of style as a communicative praxis. On the basis of a general theory of the materiality, form and meaning of symbols and language, he analyses the functions of, as well as the relationships between, different cultural forms of expressions (including words, pictures and music). In so doing, he touches upon theories of media, popular culture, style, subcultures and aesthetics. Bo Reimer’s article is focused on the concept of lifestyle in relation to youth and modernity. He discusses the hypothesis of the individualization of everyday life as well as the question of postmodern lifestyles. Hillevi Ganetz combines a social, psychodynamic and aesthetic perspective in order to analyse how young women express themselves through the interplay between fashion and personal style. While earlier research has mainly focused on the role of fashion and looks in public spaces, Ganetz instead focuses on domestic spaces and on arenas that crosscut the private/public distinction; arenas such as changing-rooms in department stores. Ulf Boëthius analyses young people’s relationships to lite-rary texts. He discusses both the reading and writing of young people, and outlines a multidimensional research field that includes books, magazines, diaries, comics and rock lyrics, related to variables such as age, gender, class, ethnicity and geographical location. In the final article, Leni Filipson and Jan Nordberg from the unit of audience research at the Swedish Broadcasting Corporation give an empirical description of media use and cultural practices among Swedish youth.