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Mediatization & Corporate Reputation
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- Pallas, Josef, 1974- (författare)
- Uppsala universitet,Företagsekonomiska institutionen
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(creator_code:org_t)
- Thousand Oaks : Sage Publications, 2016
- Engelska.
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Ingår i: The SAGE Encyclopedia of Corporate Reputation. - Thousand Oaks : Sage Publications.
- Relaterad länk:
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https://urn.kb.se/re...
Abstract
Ämnesord
Stäng
- Mediatization as a theoretical, analytical and empirical concept has over the last couple of decades made a serious and influential entry in a number of disciplines and academic fields. The notion of mediatization has been picked up, used and developed in areas such as media and communication science, public relations, journalism, psychology, sociology, business administration, religion, political science and many others. By way of describing the processes and changes that come with an increased used and importance of (mass) media, scholars on mediatization contribute to our understanding of how different parts of our societies - and actors within these –communicate and organize their activities. Mediatization reflects thus both cultural, institutional as well as material perspectives on the changing patterns of interactions. In relation to the main theme of the encyclopedia this chapter focuses on how mediatization can relate to the challenges in re-conceptualizing corporate reputation as an institutional – as in opposition to organization specific - process.
Ämnesord
- SAMHÄLLSVETENSKAP -- Ekonomi och näringsliv -- Företagsekonomi (hsv//swe)
- SOCIAL SCIENCES -- Economics and Business -- Business Administration (hsv//eng)
- SAMHÄLLSVETENSKAP -- Medie- och kommunikationsvetenskap -- Kommunikationsvetenskap (hsv//swe)
- SOCIAL SCIENCES -- Media and Communications -- Communication Studies (hsv//eng)
- SAMHÄLLSVETENSKAP -- Medie- och kommunikationsvetenskap -- Medievetenskap (hsv//swe)
- SOCIAL SCIENCES -- Media and Communications -- Media Studies (hsv//eng)
Nyckelord
- Mediatization
- Corporate Communication
- Institutional theory
- Media
- Business Studies
- Företagsekonomi
- Medie- och kommunikationsvetenskap
- Media and Communication Studies
Publikations- och innehållstyp
- ref (ämneskategori)
- kap (ämneskategori)