Sökning: onr:"swepub:oai:DiVA.org:uu-273700" >
The complex interna...
The complex internationalization process unfolded : The case of Atlas Copco’s entry into the Chinese mid-market
-
- Eriksson, Mikael, 1977- (författare)
- Uppsala universitet,Företagsekonomiska institutionen
-
- Holm, Ulf, Professor i internationell företagsekonomi (preses)
- Uppsala universitet,Företagsekonomiska institutionen
-
- Forsgren, Mats, Professor emeritus i internationell företagsekonomi (preses)
- Uppsala universitet,Företagsekonomiska institutionen
-
visa fler...
-
- Drogendijk, Rian, Associate Professor (preses)
- Faculty of Economics and Business, Global Economics and Management, University of Groningen
-
- Nummela, Niina, Professor of International Business and the Head of the Department of Marketing (opponent)
- Turku School of Economics, Finland
-
visa färre...
-
(creator_code:org_t)
- ISBN 9789150625288
- Uppsala : Företagsekonomiska institutionen, Uppsala universitet, 2016
- Engelska 258 s.
-
Serie: Doctoral thesis / Företagsekonomiska institutionen, Uppsala universitet, 1103-8454 ; 176
- Relaterad länk:
-
https://uu.diva-port... (primary) (Raw object)
-
visa fler...
-
https://uu.diva-port... (Preview)
-
https://urn.kb.se/re...
-
visa färre...
Abstract
Ämnesord
Stäng
- Despite its contemporary relevance, we still have limited empirical knowledge about the forces underlying complex internationalization processes as when multinational corporations (MNCs) seek to enter new growing markets. Based on a real-time process study comprising ninety interviews and two hundred hours of observation made between 2009 and 2012, Atlas Copco’s entry into the Chinese mid-market was investigated. The intra-organizational analysis showed that three inter-related processes were underlying Atlas’ market entry and the results suggest that multiple interrelated motors may drive many contemporary internationalization processes. The processes identified are a sequential strategy process, an evolutionary process which shows that routines changed, and a political process. A somewhat surprising finding is that the main driver of internationalization according to received theory, the firm’s accumulated experiences, not only can drive internationalization, but may also hamper MNC managers’ possibilities to enter many of today’s new and growing markets. The findings add to our knowledge of the internationalization process in an increasingly complex international business setting, and especially highlight the need to distinguish between the sequential strategy process – more in line with received theory – and the other processes, in order to get a more full-fledged picture of what internationalization in large MNCs is all about.
Ämnesord
- SAMHÄLLSVETENSKAP -- Ekonomi och näringsliv -- Företagsekonomi (hsv//swe)
- SOCIAL SCIENCES -- Economics and Business -- Business Administration (hsv//eng)
Nyckelord
- International Business
- Internationalization process
- Complexity
- Process theory
- Strategy process
- Evolutionary process
- Political process
- Business Studies
- Företagsekonomi
Publikations- och innehållstyp
- vet (ämneskategori)
- dok (ämneskategori)
Hitta via bibliotek
Till lärosätets databas