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Now or never! The e...
Now or never! The effect of deadlines on charitable giving: Evidence from two natural field experiments
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Damgaard, Mette Trier (författare)
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- Gravert, Christina, 1986 (författare)
- Gothenburg University,Göteborgs universitet,Institutionen för nationalekonomi med statistik,Department of Economics
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(creator_code:org_t)
- Elsevier BV, 2017
- 2017
- Engelska.
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Ingår i: Journal of Behavioral and Experimental Economics. - : Elsevier BV. - 2214-8043. ; 66
- Relaterad länk:
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https://pure.au.dk/w...
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https://gup.ub.gu.se...
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https://doi.org/10.1...
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Abstract
Ämnesord
Stäng
- Do time constraints impact charitable giving? This paper develops a simple model to show how deadlines could affect the propensity to make a charitable donation. We then conduct two field experiments to show empirically the effect of deadlines on charitable giving. About 53,000 prior donors of a large Danish charity received e-mails and text messages with varying deadlines for giving. We find no effect of deadlines on the propensity to give. Instead we observe a “now-or-never” effect; either donations are made immediately or not at all.
Ämnesord
- SAMHÄLLSVETENSKAP -- Ekonomi och näringsliv -- Nationalekonomi (hsv//swe)
- SOCIAL SCIENCES -- Economics and Business -- Economics (hsv//eng)
Nyckelord
- Field experiment; Charitable giving; Time preference; Deadline; Avoiding-the-ask
Publikations- och innehållstyp
- ref (ämneskategori)
- art (ämneskategori)
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