| 1. |
- Kordestani, Arash Abolghasemi, et al.
(författare)
-
Supply chain process maturity and financial performance study of Swedish steel SMEs
- 2010
-
Ingår i: Proceedings of the 17th Euroma conference.
-
Konferensbidrag (refereegranskat)abstract
- The goal of this research is to demonstrate that the financial performance of the current year in Swedish steel SMEs is dependent on the amount of maturity of supply chain processes. This is examined by considering current supply chain process maturities of the firm together with financial performance of prior years. It was found that the delivery process of supply chain processes and prior cost of goods sold (COGS) have an effect on current COGS. Additionally, prior inventory and plan process of the supply chain have a positive and negative effect on inventory turnover respectively.
|
|
| 2. |
- Peighambari, Kaveh, et al.
(författare)
-
The uncanny valley of relationship marketing
- 2011
-
Ingår i: Proceedings of the Academy of Marketing Conference 2011. - Liverpool : The Academy of Marketing Science.
-
Konferensbidrag (refereegranskat)
|
|
| 3. |
|
|
| 4. |
|
|
| 5. |
- Blomgren, Henrik, et al.
(författare)
-
The Strategic Agenda of Corporate Europe: Sustainability or Not?
- 2011
-
Ingår i: Proceedings of Academy of Marketing Science Annual Conference. - Florida : The Academy of Marketing Science.
-
Konferensbidrag (refereegranskat)abstract
- In whatever way we look at it-new regulations, sustainable development, social andeconomic stability, emerging strategic opportunities- climate change is affecting the way we dobusiness. Businesses are entering into a period of transformation, where winners and losers maybe separated according to their ability to survive and succeed in a carbon-constrained world.CEO’s vision and leadership is a vital component of accelerating the collective response to thistransformation. This vision on climate change, among other strategic issues, is expressed inannual CEO letters. In this study, using a content analysis approach, 1000 CEO letters of 129European companies were examined in order to understand whether CEOs claim climate changeissues to be of strategic importance compared to other possible strategic issues over time. Theresults show interesting patterns in terms of climate change issue relative to external and internaleconomic situations compared to the CEO letter as a whole.
|
|
| 6. |
- Blomgren, Henrik, 1964-, et al.
(författare)
-
The strategic agenda of corporate Europe : sustainability or not?
- 2011
-
Ingår i: The Sustainable Global Marketplace. - : The Academy of Marketing Science. - 0939783363 ; , s. 307-309
-
Konferensbidrag (refereegranskat)abstract
- Businesses are entering into a period of transformation, where winners and losers may be separated according to their ability to succeed in a carbon-constrained world. CEO’s vision is vital for accelerating the response to this transformation. We examined CEO letters in order to understand the strategic importance of this issue to CEOs.
|
|
| 7. |
- Peighambari, Kaveh, et al.
(författare)
-
Reciprocity toward the Internet
- 2011
-
Ingår i: Proceedings of the Academy of Marketing Conference 2011. - : The Academy of Marketing Science.
-
Konferensbidrag (refereegranskat)
|
|
| 8. |
- Peighambari, Kaveh, et al.
(författare)
-
Salesperson's personality and the relationship quality : Differences Between Customers and Friends
- 2011
-
Ingår i: The Sustainable Global Marketplace. - : The Academy of Marketing Science. - 0939783363 ; , s. 102-104
-
Konferensbidrag (refereegranskat)abstract
- This paper sheds light on the quality of relationships between salespeople and their customers and friends as well as how their personality traits affect these relationships. The findings revealed that salespeople’s personality traits do not influence relationship quality with customers in the same way as with friends, and significant differences exist
|
|
| 9. |
- Rouis, Sana, et al.
(författare)
-
Understanding industries-universities collaboration tendency : a Swedish-Tunisian comparative study
- 2010
-
Ingår i: 2010 IEEE International Conference on Management of Innovation & Technology. - Piscataway, NJ : IEEE Communications Society. - 9781424465651 - 9781424465668 ; , s. 336-341
-
Konferensbidrag (refereegranskat)abstract
- In order to understand the industries-universities collaboration (IUC) tendency on technology development in developed and developing countries, we analyze the current state of affairs in Sweden and Tunisia. Empirical investigation from 45 companies in both countries was conducted to measure their propensity (actual) and predisposition (in the future) to collaborate with the universities. R&D managers first proposed a categorization of the IUC with regard to the technology development stages. Then, they explained to which extent their industries have been cooperating with the research centers at the universities and their intentions for future partnership. Results show that industries in Sweden are more involved in developing new processes; while Tunisian companies cooperate more with the universities to acquire new knowledge. Swedish companies tend to work on new technologies development as well. Conclusions on tendencies in both countries are drawn and recommendations for the universities are offered.
|
|
| 10. |
- Sattari, Setayesh, et al.
(författare)
-
Requiem for a brand : consumer response to brand elimination
- 2011
-
Ingår i: The Sustainable Global Marketplace. - : The Academy of Marketing Science. - 0939783363 ; , s. 482-484
-
Konferensbidrag (refereegranskat)abstract
- While companies may seek to rejuvenate and/or adapt their brands, circumstances will arise where the company may seek its brand closure. Studies on the consumer-side of brand death are sparse. This paper argues that how consumers react toward brand deletion can be explained by grief and bereavement theories used in psychology.
|
|
