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Träfflista för sökning "AMNE:(SOCIAL SCIENCES Business and economics) srt2:(2010-2011);pers:(Witell Lars)"

Sökning: AMNE:(SOCIAL SCIENCES Business and economics) > (2010-2011) > Witell Lars

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  • Witell, Lars, 1972-, et al. (författare)
  • Managerial recommendations for service innovations in different product-service systems
  • 2010
  • Ingår i: Introduction to Product-Service Systems design. - London : Springer. - 9781848829084 ; , s. 237-259
  • Bokkapitel (refereegranskat)abstract
    • In order to meet the increasingly complex needs of customers and to respond to decreasing product margins, typical product manufacturers have developed a growing interest in extending their service business. The extension of the service business requires a systematic development of innovative services. Unfortunately, in business practice it has been observed historically that manufacturing companies often fail to develop services systematically. Some customers asked for services and these desires were often fulfilled. Thus, the extension of the service business reflects a rather unstructured service innovation approach, which has not been consciously pursued. Rather than developing more formal structures to elicit ideas for new services, it is mostly performed ad hoc. Only a limited number of firms use formal approaches to service innovation and have implemented necessary determinants to success. Furthermore, the innovation of services in manufacturing companies captures two specific idiosyncrasies. First, manufacturing companies have to balance product and service innovations. Second, services can be either developed during the product development process or during the product usage. The major challenge to success in innovating services is to combine specific product-service systems with the right service strategy and way to develop service innovations.
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  • Gebauer, Heiko, et al. (författare)
  • Match or Mismatch : Strategy-Structure Configuration in the Service Business of Manufacturing Companies
  • 2010
  • Ingår i: Journal of Service Research. - : Sage. - 1094-6705 .- 1552-7379. ; 13:2, s. 198-215
  • Tidskriftsartikel (refereegranskat)abstract
    • A new trend seems to be emerging for multinational manufacturing companies to make a strategic reorientation into becoming service providers. For some companies, such as Kone and IBM, the revenues from services are 50% or more of their total sales. Despite the increasing interest in exploring various aspects of the service part of the business in manufacturing companies, existing research has not focused on the interdependencies between different service strategies and organizational designs. This article studies different service strategies in manufacturing companies and highlights the organizational design necessary for implementing each service strategy. The service strategies explored are aftersales service providers, customer support service providers, outsourcing partners, and development partners. Each service strategy is supported by organizational design factors related to the service orientation of corporate culture, the service orientation of human resource management, and the service orientation of organizational structures. This research concludes that a specific strategy-structure configuration is needed in order to succeed with a chosen service strategy
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  • Witell, Lars, et al. (författare)
  • Service Strategies in a Supply Chain
  • 2010
  • Ingår i: Journal of Service Management. - 1757-5818 .- 1757-5826. ; 21:4, s. 427-440
  • Tidskriftsartikel (refereegranskat)
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Witell, Lars (27)Ta bort avgränsningen
Witell, Lars, 1972- (11)
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