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- Hagberg, Johan, 1973, et al.
(författare)
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Konsumtionsrapporten 2024
- 2024
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Rapport (övrigt vetenskapligt/konstnärligt)abstract
- I Konsumtionsrapporten 2024 sammanfattas och analyseras konsumtionen i Sverige under 2023. I den första delen, ”Hushållens konsumtion” ges en översikt över den privata konsumtionen i Sverige och hur den förändrats. Här beskrivs även hållbarhetsaspekter på konsumtionen samt hushållens framtidsförväntningar på den egna ekonomin. I andra delen, ”Detaljhandeln” beskrivs försäljning och utveckling inom detaljhandeln under 2023 med fokus på olika delbranscher, kanaler och platser, inom e-handeln respektive den butiksbaserade detaljhandeln. Den andra delen avslutas med handelns framtidsförväntningar. Årets Konsumtionsrapport innehåller två fördjupningsdelar som var en och analyserar aktuella teman inom konsumtion. I den första av fördjupningsdelarna diskuterar Magdalena Petersson McIntyre och Emma Björner lyxkonsumtionens utveckling, status, hållbarhet och moral. I den andra fördjupningsdelen belyser Karin M. Ekström kulturkonsumtion med fokus på konstutställningar.
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| 2. |
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Luxury Fashion and Media Communication : Between the Material and Immaterial
- 2024
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Samlingsverk (redaktörskap) (refereegranskat)abstract
- Using image and film advertisements, interviews, social media and public and private archives, Luxury Fashion and Media Communication offers an interdisciplinary approach to analyzing the value of the luxury object. Regular reports on consumption in media and frequent advertising on social media have allowed people all over the world to share in the issues and development of luxury; but how is it communicated, and how has it affected the consumer?An international range of scholars explore the material and immaterial value and meaning of luxury, how it is materialized and how it is communicated between the luxury industry and the consumer. Investigating French, Italian and Spanish luxury brands and their communication strategies on the global market, and including two chapters focusing specifically on the Chinese and American markets, they examine the ambiguity of the luxury commodity. This volume shows particularly the conflicting narratives between the idea of exclusivity and human skills and their mass marketing.In exploring theoretical perspectives alongside the practicalities of how luxury is communicated, Luxury Fashion and Media Communication reveals the value of the luxury object and the consumer's behaviour in relation to that value. It offers an innovative and important intervention in the inter-related fields of luxury fashion, media and communication, and key reading for scholars, students and practitioners wishing to explore the material and immaterial value of luxury.
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| 3. |
- Petersson McIntyre, Magdalena, et al.
(författare)
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Lyxkonsumtion : Status, hållbarhet och moral
- 2024
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Ingår i: Konsumtionsrapporten 2024. - 2002-8156 .- 2002-8164. ; , s. 48-53
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Bokkapitel (övrigt vetenskapligt/konstnärligt)
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| 4. |
- Petersson McIntyre, Magdalena, et al.
(författare)
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Selling luxury : Sensory labour and communication in the perfume store
- 2024
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Ingår i: Luxury Fashion and Media Communication : Between the Material and Immaterial - Between the Material and Immaterial. - 9781350291072 - 9781350291089 - 9781350291096 - 9781350291065 ; , s. 57-80
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Bokkapitel (refereegranskat)abstract
- In “Selling luxury” perfume and cosmetics stores are approached as mediated physical experiences of luxury. The elusive character of smell has forced perfume brands to invoke guides to explain how their products should be experienced. These guides may be human, in the form of sales assistants, or non-human, in the form of visual marketing materials, packaging and store displays. In the context of the physical store, these guides all work together to communicate the significance of the products and to educate consumers on the meaning and value of luxury. Drawing on visual ethnography of perfume and cosmetics stores, the chapter examines how sales assistants communicate the feeling of luxury to customers with the use of different senses such as vision, smell and touch. By referring to the practice of guiding as mediation, the chapter thus examines how physical stores and sales assistants actively contribute to the meaning-making of luxury. Furthermore, the prominence and necessity of guides in this context imbue the product with a level of complexity and exclusivity that suggests luxury.
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| 5. |
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| 6. |
- Petersson McIntyre, Magdalena, 1968
(författare)
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"Posting sexy images and still being respected as a woman": perspectives on human and nonhuman influencers
- 2023
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Ingår i: The Routledge Handbook of Digital Consumption. 2nd ed. - London : Routledge. - 9780367645113 ; , s. 502-513
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Bokkapitel (refereegranskat)abstract
- Influencers who post details about intimate and personal information as a backdrop to consumer products and services have become progressively powerful in shaping contemporary consumer culture. Influencers can be seen as assemblages that are formed between humans and technology, in which consumption is promoted by linking human taste preferences, inspiration, emotional engagement, and personal ties to technical tools and functions. This chapter presents different ways in which we can understand the phenomenon of ‘the influencer’ so that we can further comprehend why these socio-technical assemblages have become so popular and influential, and how they have transformed the fields of consumption and marketing. The majority of influencers who collaborate with consumer brands and products are women who readily lend out their lives as environments for product placement. The large numbers of followers, who are interested in what influencers do, say something important about consumer culture in the 21st century. The chapter gives an overview of the research on influencers in order to present possible ways of understanding this phenomenon and situates the influencer phenomenon in the context of post-humanism.
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| 7. |
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| 8. |
- von Wachenfeldt, Paula, et al.
(författare)
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Luxury Fashion and Media Communication: Between the Material and Immaterial
- 2023
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Bok (övrigt vetenskapligt/konstnärligt)abstract
- Using image and film advertisements, interviews, social media and public and private archives, Luxury Fashion and Media Communication offers an interdisciplinary approach to analyzing the value of the luxury object. Regular reports on consumption in media and frequent advertising on social media have allowed people all over the world to share in the issues and development of luxury; but how is it communicated, and how has it affected the consumer? An international range of scholars explore the material and immaterial value and meaning of luxury, how it is materialized and how it is communicated between the luxury industry and the consumer. Investigating French, Italian and Spanish luxury brands and their communication strategies on the global market, and including two chapters focusing specifically on the Chinese and American markets, they examine the ambiguity of the luxury commodity. This volume shows particularly the conflicting narratives between the idea of exclusivity and human skills and their mass marketing. In exploring theoretical perspectives alongside the practicalities of how luxury is communicated, Luxury Fashion and Media Communication reveals the value of the luxury object and the consumer’s behaviour in relation to that value. It offers an innovative and important intervention in the inter-related fields of luxury fashion, media and communication, and key reading for scholars, students and practitioners wishing to explore the material and immaterial value of luxury.
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| 9. |
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| 10. |
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