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- Hartmann, Benjamin J., 1981, et al.
(författare)
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Academic liner notes : a re-inquiry of Chris Hackley’s (2012) CCT Blues
- 2018
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Ingår i: Consumption, markets & culture. - : Informa UK Limited. - 1025-3866 .- 1477-223X. ; 21:3, s. 205-214
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Tidskriftsartikel (refereegranskat)abstract
- While in certain sub-areas of marketing and consumer research, alternative modes of investigation and representation have been mushrooming for a while - i.e. publications of poetry, poetry sessions at conferences, videography, and fiction - we suggest music and complementary academic liner notes as another form of alternative investigation and expression. This paper offers accompanying notes to our original contribution in musical format as an alternative mode of representation and critical dramatization in marketing and consumer research. The song is called CCT Blues and is perfomed by Postmödern talking sans frontièrs avéc fromage [the song can be found on Applemusic, iTunes, and Spotify searching for CCT Blues and the artist name.] These liner notes guide the academic listener through our reflexive critical dramatization of the current intellectual condition of the CCT research area in form of a cover song of Chris Hackley’s CCT Blues [2012a. CCT Blues Electric Version.wmv, June 2. Accessed November 25, 2016. https:// www.youtube.com/watch?v=n1pgyaiw610]. Consequently, this paper offers a backstage pass into the world of producing and packaging our critique in audio format.
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| 3. |
- Molander, Susanna, 1965-, et al.
(författare)
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Hero shots : Involved fathers conquering new discursive territory in consumer culture
- 2019
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Ingår i: Consumption, markets & culture. - : Informa UK Limited. - 1025-3866 .- 1477-223X. ; 22:4, s. 430-453
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Tidskriftsartikel (refereegranskat)abstract
- In this paper, we explore how visual expressions of culture offer new discursive territory within which consumer cultural ideals can be negotiated on a global scale. Through a critical visual analysis of the revelatory case Swedish Dads we find hero shots depicting involved fathers where children’s needs and the hermetic confines of the home take center stage, as opposed to the traditional fatherhood ideals portrayed in western contemporary advertising, media and popular culture. We demonstrate how the Swedish state’s gender ideology was encoded into a communicative event in the form of hero shots and subsequently dispersed by visual consumers as well as political and commercial stakeholders pushing this particular agenda and/or capitalizing on its tendencies. This in such a way that the event conquered new discursive territory fostering new types of consumer cultural negotiations on fatherhood ideals also in other cultural settings.
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| 5. |
- Östberg, Jacob, 1973-, et al.
(författare)
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Negotiating cultural boundaries : Food, travel and consumer identities
- 2010
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Ingår i: Consumption, markets & culture. - : Taylor & Francis. - 1025-3866 .- 1477-223X. ; 13:2, s. 133-157
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Tidskriftsartikel (refereegranskat)abstract
- This study addresses the role of food in boundary crossing and maintenance processes in the context of short-term mobility. We utilize an identity and practice theory approach to understand the ways travelers relate to food in the encounter with the cultural different Other. The study was conducted through interviews with 28 American consumers after a 10-day trip to China. A semiotic data interpretation revealed the ways the informants made sense of their cultural experience in China through a continuous process of categorization of foods. Counter to the expectations of food consumption as the site of boundary crossing, we find that consumption of food abroad becomes a symbolic project of maintaining boundaries with the Other and sustaining a sense of home. The encounter with the Other through food caused anxiety and alienation, which consumers dealt with by consuming familiar, western foods that enabled the maintenance of an embodied sense of comfort and a familiar sense of home. We further suggest that lack of local cultural capital and marketplace mythologies about the Other as factors that shaped and elevated the negative experience during travel. [ABSTRACT FROM AUTHOR] Copyright of Consumption, Markets & Culture is the property of Routledge and its content may not be copied or emailed to multiple sites or posted to a list
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| 6. |
- Östberg, Jacob, 1973-, et al.
(författare)
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The Electric Guitar – Marketplace Icon
- 2015
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Ingår i: Consumption, markets & culture. - : Informa UK Limited. - 1025-3866 .- 1477-223X. ; 18:5, s. 402-410
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Tidskriftsartikel (refereegranskat)abstract
- The electric guitar is an ubiquitous part of contemporary consumer culture. In thisMarketplace Icons contribution, we illuminate the iconicity of the electric guitar and what lies behind its thick layers of distorted riffs, mad soloing escapades and eccentric onstage performances, specifically within the rock genre. The genesis of electric guitar playing involves a series of technological alterations of the guitar that freed it from a mere background instrument allowing for new musical roles. It quickly became apparent that all the technical solutions designed to get rid of what was defined as unwanted noise could be turned “against” the clean tone and instead be used to create a unique sound. The control of these noise elements, such as feedback and distortion, became a core element of mastering the modern electric guitar. Rather than just being a marketplace icon, we argue that the electric guitar is fetishized because both its audio quality – the loudness and the potential roughness of the sound – and its visual looks and onstage performances symbolizes youthful rebellion, the essence of rock and roll.
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