SwePub
Sök i SwePub databas

  Utökad sökning

Träfflista för sökning "WAKA:kon ;lar1:(hj)"

Sökning: WAKA:kon > Jönköping University

  • Resultat 1-10 av 7816
Sortera/gruppera träfflistan
   
NumreringReferensOmslagsbildHitta
1.
  • Aagerup, Ulf, 1969- (författare)
  • Intermediate Luxury Fashion : Brand Building via Fat Discrimination
  • 2016
  • Ingår i: 11th Global Brand Conference. - Saltaire, UK : Greenleaf Publishing. ; , s. 23-28
  • Konferensbidrag (refereegranskat)abstract
    • Purpose: The purpose of this paper is to investigate if intermediate luxury fashion brands discriminate overweight and obese consumers.Design/methodology/approach: 1,454 intermediate luxury garments were tallied and measured in-store in London. The physical sizes of the garments were matched to the body sizes of the population, and a gap analysis was carried out in order to determine whether the supply of clothes match the relative importance of each market segment.Findings: While previous research shows that mass-market fashion companies do not discriminate overweight and obese consumers, intermediate luxury garments come in very small sizes compared to the individuals that make up the population.Research limitations/implications: The findings show that purveyors of intermediate luxury fashion limit assortments of garments so they avoid fat typical user imagery.Practical implications: Companies that market products that are sensitive to the typical user imagery can optimize their brands by limiting undesirable customer types access to their brands, provided that 1) they have the financial strength to reject customers whose image would be detrimental to the brand, 2) the companies are active in an industry in which people would tolerate customer rejection, and 3) they sell a product that actually can be denied undesirable customers.Social implications: The study shows that fat consumers are relegated to mass-market fashion but are excluded from intermediate luxury fashion. This constitutes a social inequality.Originality/value: The result of this study provides quantitative evidence that companies control assortments to exclude undesirable typical user imagery. It also delineates under which conditions they do it. This adds to the theory of user imagery.
  •  
2.
  •  
3.
  •  
4.
  •  
5.
  •  
6.
  •  
7.
  •  
8.
  •  
9.
  •  
10.
  • Aarikka-Stenroos, Leena, et al. (författare)
  • Multiple facets of innovation and business ecosystem research : the foci, methods and future agenda
  • 2016
  • Ingår i: ISPIM Innovation Symposium. - Manchester : The International Society for Professional Innovation Management (ISPIM).
  • Konferensbidrag (övrigt vetenskapligt/konstnärligt)abstract
    • An ecosystem approach to innovation and business has become increasingly relevant in contemporary research but research knowledge is scattered across divergent disciplines. The aim of this study is thus, on the basis of an extensive, multidisciplinary literature review to integrate the extant knowledge on innovation and business ecosystems and analyze how they are conceptualized, analyzed, captured and depicted. By conducting a systematic multi-phase content analysis of over 230 articles selected from the Web of Science, we will build a comprehensive picture on the research streams of innovation/business ecosystem research, the used methods, foci, illustrations/visualizations of business/innovation ecosystems and build a research agenda for future research. This article contributes by providing a structured analysis on this multi-disciplinary research area, aggregating the current knowledge and generating a research agenda on innovation/business ecosystems - a theme that is emergent, multifaceted, and crucial to innovative companies as well as researchers in the fields of innovation, management, technology and marketing.
  •  
Skapa referenser, mejla, bekava och länka
  • Resultat 1-10 av 7816
Typ av publikation
konferensbidrag (7816)
Typ av innehåll
refereegranskat (5384)
övrigt vetenskapligt/konstnärligt (2088)
populärvet., debatt m.m. (344)
Författare/redaktör
Sandkuhl, Kurt, 1963 ... (232)
Bagga-Gupta, Sangeet ... (181)
Leisner, Peter (112)
Sandkuhl, Kurt (107)
Ahlström, Gerd (83)
Hilletofth, Per (81)
visa fler...
Johansson, Ulf (78)
Lindberg, Ylva (78)
Berg, Stig (76)
Jackson, Mats (71)
Netz, Joakim (68)
Hammarsten, Maria (67)
Elgh, Fredrik, 1971- (64)
Ahl, Helene, 1958- (63)
Welter, Friederike (61)
Brundin, Ethel (61)
Bäckstrand, Jenny, 1 ... (60)
Melin, Leif (58)
Hertz, Susanne (58)
Wiklund, Johan (54)
Svensson, Ingvar L (53)
Säfsten, Kristina (52)
Nordqvist, Mattias (50)
Anderson, Helén (50)
Belov, Ilja (49)
Johansen, Kerstin, 1 ... (48)
Lavesson, Niklas (47)
Granlund, Mats (47)
Riveiro, Maria, 1978 ... (46)
Svensson, Anette, 19 ... (46)
Achtenhagen, Leona (45)
Falkmer, Torbjörn (43)
Matsushita, Taishi (43)
Winroth, Mats, 1956- (43)
Tarasov, Vladimir, 1 ... (42)
Chirico, Francesco (42)
Naldi, Lucia, 1974- (41)
Ferwerda, Bruce, 198 ... (41)
Oetsch, Johannes (41)
Björck-Åkesson, Eva (40)
Rimmel, Gunnar (40)
Davidsson, Per (40)
Shaver, Mary Alice (40)
Shaver, Dan (39)
Wagman, Petra (38)
Winroth, Mats (38)
Hedblom, Maria M. (38)
Kävrestad, Joakim, 1 ... (36)
Tan, He (36)
Resmini, Andrea (36)
visa färre...
Lärosäte
Jönköping University  (7816)Ta bort avgränsningen
Linnéuniversitetet (256)
Linköpings universitet (201)
Örebro universitet (199)
Högskolan i Skövde (177)
Högskolan i Borås (137)
visa fler...
Mälardalens universitet (136)
Göteborgs universitet (116)
Chalmers tekniska högskola (107)
Kungliga Tekniska Högskolan (102)
Umeå universitet (92)
Karlstads universitet (92)
Högskolan i Gävle (76)
Uppsala universitet (64)
Blekinge Tekniska Högskola (62)
RISE (60)
Stockholms universitet (59)
Högskolan Dalarna (45)
Lunds universitet (39)
Högskolan Kristianstad (35)
Högskolan i Halmstad (33)
Mittuniversitetet (30)
Karolinska Institutet (27)
Luleå tekniska universitet (22)
Södertörns högskola (13)
Malmö universitet (12)
Högskolan Väst (11)
Handelshögskolan i Stockholm (8)
VTI - Statens väg- och transportforskningsinstitut (3)
Försvarshögskolan (2)
Röda Korsets Högskola (2)
visa färre...
Språk
Engelska (6894)
Svenska (777)
Spanska (50)
Tyska (42)
Franska (20)
Turkiska (12)
visa fler...
Danska (4)
Italienska (3)
Portugisiska (3)
Bulgariska (3)
Ungerska (2)
Norska (1)
Rumänska (1)
Japanska (1)
Kinesiska (1)
Persiska (1)
Ukrainska (1)
visa färre...
Forskningsämne (UKÄ/SCB)
Samhällsvetenskap (3437)
Teknik (1261)
Naturvetenskap (961)
Medicin och hälsovetenskap (676)
Humaniora (273)
Lantbruksvetenskap (8)

År

Kungliga biblioteket hanterar dina personuppgifter i enlighet med EU:s dataskyddsförordning (2018), GDPR. Läs mer om hur det funkar här.
Så här hanterar KB dina uppgifter vid användning av denna tjänst.

 
pil uppåt Stäng

Kopiera och spara länken för att återkomma till aktuell vy