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- Andersson, Tommy D., 1947, et al.
(författare)
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Interest in food events:some insights from Swedish consumers
- 2014
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Ingår i: Food and Wine Events in Europe - A stakeholder approach. Edited by Alessio Cavicchi & Cristina Santini. - New York : Routledge. - 9780415827812 ; , s. 201-212
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Bokkapitel (övrigt vetenskapligt/konstnärligt)
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- Andersson, Tommy D., 1947, et al.
(författare)
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Travel for the sake of food
- 2017
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Ingår i: Scandinavian Journal of Hospitality and Tourism. - : Informa UK Limited. - 1502-2250 .- 1502-2269. ; 17:1, s. 44-58
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Tidskriftsartikel (refereegranskat)abstract
- This study addresses the need for more knowledge about the growing number of food tourists. The objective is to describe the effects of enduring food involvement on consumers’ behaviour in terms of food consumption, food-related activities and travel. The theoretical concepts of involvement, gastronomic identity and travel motives are elaborated to model the causes and effects of food involvement. Five proposals are suggested about involvement having effects on consumers’ identities, attitudes, motivations and travel behaviour. The five proposals are tested by first identifying a category of “food enthusiasts” defined as the top 25% in a population of urban citizens in terms of enduring food involvement and second by comparing “food enthusiasts” to other consumers. All five proposals are strongly supported by survey data. Practical implications are that destination management organizations and restaurants, as well as tourism attractions serving food, cannot ignore that a large segment of the urban population is highly involved in food. There are many good reasons to serve food that fulfils normal criteria for sustainable food, that is healthy and that is locally produced.
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- Busagara, T., et al.
(författare)
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Customer information sharing and new service development: is there a link?
- 2020
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Ingår i: Bottom Line. - : Emerald. - 0888-045X.
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Tidskriftsartikel (refereegranskat)abstract
- Purpose The purpose of this paper is to establish the link between customer information sharing and new service development. Design/methodology/approach Through a survey of tourism firms, 295 questionnaires were collected in three large tourism locations in Tanzania. Thereafter, the hypotheses were tested by structural equation modeling (SEM) after undertaking both factor analysis and confirmatory factor analysis. Findings Results indicate that there is a positive association/link between customer information sharing and new service development. The link here expresses the association that exists as customers share information and the extent of use of this information for the firm benefit in facilitating new service development. Specifically, customers post service information and customer interaction behaviors positively support new service development; however, customers' pre-service information revealed no link. Originality/value These results evidence that customer post service information and customer interaction behaviors form the groundwork for development new services in tourism. Hence, the study strengthens the value co-creation and innovation views in the service arena by extending knowledge in the use of both the service and the customer environment for service improvement.
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- Juma Suluo, Said, et al.
(författare)
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Corporate Sustainability Practices in Tourism—Evidence from Tanzania
- 2020
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Ingår i: Tourism and Hospitality Planning & Development. - : Informa UK Limited. - 1479-053X .- 1479-0548. ; 20:5, s. 747-768
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Tidskriftsartikel (refereegranskat)abstract
- The purpose of this study is to explore the corporate sustainability practices undertaken in the tourism sector, drawing on evidence from Tanzania. The study extracted corporate sustainability-related information reported on the websites of tour operators and accommodation firms operating in Tanzania and conducted thematic analysis on the extracted information. The findings revealed that social services, economic prosperity, nature conservation and eco-efficiency are the main corporate sustainability practices. The tour operators generally put great emphasis on social service initiatives, which were operationalized through philanthropic contributions to community projects. Accommodation firms specifically emphasized eco-efficiency, nature conservation and economic prosperity. Although the conception of corporate sustainability of all the tourism firms seems to be the same, their practices were differentiated by differences in their nature of operations and resource capabilities. The findings imply that corporate sustainability practices are socially constructed and provide grounds to inform destination planning, development and management.
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- Juma Suluo, Said, et al.
(författare)
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The Effect of Corporate Sustainability Initiatives on the Financial Performance of Tourism Firms in Tanzania
- 2020
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Ingår i: The Operations Research Society of Eastern Africa journal. - 1821-7567 .- 2591-6947. ; 10:1, s. 23-42
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Tidskriftsartikel (refereegranskat)abstract
- This study investigated the effect of corporate sustainability initiatives on the financial performance of tourism firms in Tanzania. The data was collected from 304 firms comprising of tour operators and hotels operating in Tanzania. The data was analysed using structural equation modelling (SEM) technique. The results indicated that involvement in the community, economy, and ecoefficiency initiatives leads to higher financial performance of tourism firms. Specifically, involvement in community initiatives had the highest predictive power on financial performance while eco-efficiency initiatives had the lowest. The results imply that the influence of corporate sustainability initiatives on firm performance, in the study context, increases with increasing firm involvement in initiatives that have immediate benefits on community interests and little immediate benefits to firm interests – i.e. no quid pro quo. Conversely, the influence of firm corporate sustainability initiatives on firm financial performance is reduced with increased firm involvement in initiatives that have immediate benefits to firms’ self-interest and little immediate benefits to community interests. This study is one of the early attempts to examine the effect of corporate sustainability dimensions in the tourism industry in a Sub Saharan African (SSA) context. The study identifies important characteristics of corporate sustainability initiatives which determine the extent of initiatives’ influence on firm financial performance. The findings imply that firm managers in the SSA context need to design their corporate sustainability initiatives with a higher orientation towards initiatives that serves community interests more than firms’ self-interests.
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- Kanje, Patrokil, et al.
(författare)
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Customer engagement and eWOM in tourism
- 2020
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Ingår i: Journal of Hospitality and Tourism Insights. - 2514-9792. ; 3:3, s. 273-289
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Tidskriftsartikel (refereegranskat)abstract
- Purpose – The purpose of this article is to examine the role of customer engagement (CE) on electronic word of mouth (eWOM) behavior among vacationers in Tanzania. The article disaggregates CE into cognitive process, affection and behavior and integrates eWOM passing into the eWOM concept. Design/methodology/approach – A sample of 278 vacationers who had used social media before and/or during their trip in Tanzania was used. They were drawn at three major airports in Tanzania when exiting the destination. Structural equation modeling (SEM) was used to test the proposed relationships. Findings – It is revealed that both the affective CE and behavioral CE positively relate to vacationers’ eWOM seeking, giving and passing behaviors in tourism-related sites. On the other hand the cognitive CE relates positively only with eWOM passing behaviors. Research limitations/implications – The varied relationship of the three CE dimensions (cognitive, affective and behavioral) with eWOM behaviors further confirms the multi-dimensionality of CE and the enduring psychological connection of individuals beyond participation in activities. Practical implications – CE is multifaceted and enduring and thus managers should take a long-term, enduring and multidimensional perspective in facilitating CE development. Different content appeals are needed in facilitating CE in online platforms as CE dimensions relate variedly with eWOM behaviors. Originality/value – The study links CE and eWOM in a novel way by disaggregating CE and integrating the eWOM passing component into the eWOM concept in tourism-related social media sites.
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