| 1. |
- Hansla, André, 1981, et al.
(författare)
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Attitude toward environmental policy measures related to value orientation
- 2013
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Ingår i: Journal of Applied Social Psychology. - : Wiley. - 0021-9029. ; 43:3, s. 582-590
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Tidskriftsartikel (refereegranskat)abstract
- Moderated mediation effects on attitude toward environmental policy measures of a self-enhancement vs. self-transcendence value orientation were examined in two studies. Study 1 (n = 91) showed that for policy measures incurring nontransparent personal costs, influence of value orientation on attitude is fully mediated by environmental concern, whereas for measures incurring transparent personal costs, influence is partially mediated by environmental concern. Study 2 (n = 71) showed that while influence of value orientation on attitude toward eco-labeled electricity is not mediated by environmental concern, it is fully mediated by reluctance to pay surcharges for eco-labeled electricity. Value orientation was also shown to moderate influence of reluctance to pay on attitude in that reluctance had an effect only for a self-enhancement value orientation.
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| 2. |
- Nilsson, Andreas, 1974, et al.
(författare)
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Feeling the green? Value orientation as a moderator of emotional response to green electricity
- 2014
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Ingår i: Journal of Applied Social Psychology. - : Wiley. - 0021-9029. ; 44:10, s. 672-680
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Tidskriftsartikel (refereegranskat)abstract
- Framing effects on emotional responses in a green electricity choice are investigated in a survey of a random sample of 655 Swedish residents. The results show that overall more positive and less negative emotions are experienced for a promotion frame ("choosing green electricity and paying more") than for a prevention frame ("not choosing green electricity and paying less"). Value orientation is shown to moderate the framing effect in that for the promotion frame, individuals with a self-transcendence value orientation show the most positive and least negative emotion, whereas for the prevention frame, individuals with a self-enhancement value orientation show the most positive and least negative emotion. Emotional responses are further shown to mediate the relationship between value orientation and intention to purchase eco-labeled electricity.
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