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- Agndal, Henrik, et al.
(författare)
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Market innovation in the transport and heavy vehicle market
- 2015
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Ingår i: Proceedings of the 27th Annual NOFOMA-Conference, Molde, 3-5 June, 2015..
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Konferensbidrag (refereegranskat)abstract
- PurposeThe purpose of this paper is to generate a greater understanding of the interrelatedness of new business models in the truck market and developments in the road transport sector.Design/methodology/approachBased on a three year research project in cooperation with a European heavy vehicle manufacturer, we present short case descriptions showing some of the main developments in the European trucking and transport markets. FindingsNew business models emerge both in the heavy vehicle and transportation markets, in complex ways involving multiple actors. The impetus for the models can come from several direction but the final impact must be negotiated and cannot be planned by a single actor.Research limitations/implications The research looks at a selection of cases and business models to demonstrate changes and the relations between the markets, and does not claim to be exhaustive in terms of the different business models in the European market. Practical implications There is a distinct trend to greater specialization and the need for innovation to survive given the strong pressures in the commoditized transport market. Our findings show conflicting trends in terms of social implications, with improved ecological impact but the risk of worse conditions for driver. Original/valueThe paper considers the development of new business models and implications on the market from the point of view of the firms actually using the business models. This shows how different business models can co-exist and involve different types of rationalities.
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| 2. |
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| 3. |
- Borgström, Benedikte, et al.
(författare)
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Strategic development of third-party logistics providers (TPLs) : “Going under the floor” or “raising the roof”?
- 2021
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Ingår i: Industrial Marketing Management. - : Elsevier. - 0019-8501 .- 1873-2062. ; 97, s. 183-192
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Tidskriftsartikel (refereegranskat)abstract
- Contemporary (third-party logistics providers) TPLs are in danger of being stuck in the middle, unable to perform customer adaptation as well as before and unable to achieve sufficient economies of scale. This conceptual paper aims to explore challenges facing the strategic development of TPLs within a context of increased digitalization, e-commerce and servitization. There are two apparent strategic paths. Under circumstances of strong price pressure, there is demand for standardized TPL services offering simplicity, minimalism and functionality based on digitalization, e-commerce and servitization. Alternatively, with market developments responsive to supply chain complexity, digitalization, e-commerce and servitization enable development towards innovation and change. We conclude that these developments do not invalidate existing frameworks for TPL strategies but contribute alternative strategies. We formulate three propositions for each strategic path. To avoid being stuck in the middle, TPLs are encouraged to either develop efficient services through servitized logistics chains and digital solutions or develop advanced solutions to integrate the consumer into the logistics network system through competencies to control increased levels of complexity.
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| 4. |
- Borgström, Benedikte, et al.
(författare)
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Third-party logistics providers’ strategic development in Sweden : Learning from a crisis
- 2022
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Ingår i: Journal of Transport and Supply Chain Management. - : AOSIS. - 2310-8789 .- 1995-5235. ; 16
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Tidskriftsartikel (refereegranskat)abstract
- Background: The enacted sensemaking of third-party logistics (TPL) providers during the pandemic crisis may present an opportunity to explore their strategic operations.Objectives: The aim is to understand the TPL strategic implications related to a crisis and specifically how TPL providers make sense of and respond to crises. The two research questions are as follows: How has the COVID-19 pandemic crisis affected the business operations of TPL providers? What have TPL providers learnt from enacting the crisis, and how has this experience affected their strategic development?Method: We conduct an abductive study using combined data from interviews and a targeted archive search. The data are focused on the Swedish context and on a period of the COVID-19 pandemic.Results: Three distinct groups of TPL providers have different sense and action processes impacting their business operations. This research shows how an understanding of servitisation is relevant for TPL theory. Finally, we develop the strategic perspective of TPL providers by defining TPL providers as value-cocreating relationships that can help manage the complexities of logistics services.Conclusion: This research shows that TPL providers play an important role in crises, as they contribute to solving customer problems. This role appears to be strengthened during crises, but it imposes great demands on TPL providers.Contribution: Third-party logistics providers work with their customers during crises. The sensemaking view emphasises the importance of personnel, organisational commitment, capacity and expectations during crises. This is an interplay that requires adaptation to short-term changes in operational processes and adaptability in long-term operations.
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| 5. |
- Hertz, Susanne, et al.
(författare)
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The development of extended service models through business relationships : A Swedish trucking industry study
- 2012
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Konferensbidrag (övrigt vetenskapligt/konstnärligt)abstract
- In this paper we ask how an extended service model is developed over time in the relationship between buyer and seller in the trucking industry. Extended service models following a service-dominant logic rather than a product-dominant logic are becoming increasingly important in many industries. Here we report on the initial stages of a large study on the use and development of extended service models in the Swedish market for trucks. We see considerable promise in studying the development of the concept over time in the interaction between customer and provider.
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