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- Alvstam, Claes G., 1949, et al.
(författare)
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Becoming a national champion yet remaining a global player: The acquisition of Volvo Car by Zhejiang Geely
- 2017
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Ingår i: Managing Culture and Interspace in Cross-border Investments Building a Global Company, Edited By Martina Fuchs, Sebastian Henn, Martin Franz, Ram Mudambi. - New York : Routledge. - 9781138929463 ; , s. 61-69
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Bokkapitel (refereegranskat)abstract
- The aim of this chapter is to demonstrate how the internal organisation and culture of a multinational company undergo dramatic change when acquired by an emerging market multinational enterprise. It also shows how the acquiring company needs to strike a fine balance between the ambition of becoming a “national champion”—that is using the takeover of a prestigious foreign consumer brand to create a platform for inward technology and knowledge transfer in order to build up domestic manufacturing of the acquired brand-while at the same time retaining the global reputation and commercial success of the acquired company.
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- Ivarsson, Inge, 1954, et al.
(författare)
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Global production and trade systems - The Volvo case
- 2008
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Ingår i: International business geography : case studies of corporate firms / eds: Piet Pellenbarg & Egbert Wever. - London : Routledge. - 0415429196 ; , s. 61-82
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Bokkapitel (övrigt vetenskapligt/konstnärligt)
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