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Sökning: WFRF:(Saemundsson Rögnvaldur J. 1968 ) > (2005-2009) > Göteborgs universitet

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1.
  • Candi, Marina, et al. (författare)
  • How Different? Comparing the Roles of Design in Service Innovation in Nordic and American New Technology-Based Firms
  • 2008
  • Ingår i: Design Studies. - : Elsevier BV. - 0142-694X. ; 29:5, s. 478-499
  • Tidskriftsartikel (refereegranskat)abstract
    • This paper explores differences in the use of design in service innovation in Nordic and American new technology-based firms and is based on a systematic qualitative comparison of case data collected on eight service innovation projects in each of the locations. Differences were expected due to these two locations' disparity in terms of agglomeration of technology-based firms and access to design resources. The results of the comparison indicate that there are more similarities than there are differences in how design is used in service innovation in these two locations. Possible explanations are explored and implications suggested.
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2.
  • Candi, Marina, et al. (författare)
  • Oil in Water? Explaining Differences in Aesthetic Design Emphasis in New Technology-based Firms
  • 2008
  • Ingår i: Technovation. - : Elsevier BV. - 0166-4972. ; 28, s. 464-471
  • Tidskriftsartikel (refereegranskat)abstract
    • The purpose of this research is to investigate how differences in aesthetic design emphasis among new technology-based firms (NTBFs) can be explained. Four hypotheses are developed based on a synthesis of existing research in the fields of design, strategy and entrepreneurship. The hypotheses are tested based on a survey of 103 NTBFs. The results of the research indicate that aesthetic design emphasis is significantly related with the importance of aesthetic design in a firm's chosen sector, which can be classified as a positioning factor. Aesthetic design emphasis is also significantly related with founder characteristics, which are resources factors, namely founders’ technical education and founders’ experience of sales and marketing, respectively. The results of the research lend some support to the anecdotal notion that engineers do not appreciate the value of aesthetic design and suggest that the source of this lack of appreciation is their education.
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