SwePub
Sök i SwePub databas

  Utökad sökning

Träfflista för sökning "hsv:(SAMHÄLLSVETENSKAP) hsv:(Annan samhällsvetenskap) hsv:(Övrig annan samhällsvetenskap) ;pers:(Lexhagen Maria)"

Sökning: hsv:(SAMHÄLLSVETENSKAP) hsv:(Annan samhällsvetenskap) hsv:(Övrig annan samhällsvetenskap) > Lexhagen Maria

  • Resultat 1-10 av 65
Sortera/gruppera träfflistan
   
NumreringReferensOmslagsbildHitta
1.
  • Gyimóthy, Szilvia, et al. (författare)
  • Popculture tourism : A research manifesto
  • 2015
  • Ingår i: Tourism Research Frontiers. - Bingley : Emerald Group Publishing Limited. - 9781783509935 - 9781783509942 ; 20, s. 13-26
  • Bokkapitel (refereegranskat)abstract
    • Tourism in the wake of films, literature, and music is gaining interest among academics and practitioners alike. Despite the significance of converging tourism and media production and popcultural consumption, theorizing in this field is weak. This chapter explores complex relationships among popcultural phenomena, destination image creation, and tourism consumption. By taking a broader social science approach, it revisits and connects research themes, such as symbolic consumption, negotiated representations, fans and fandom, technology mediation, and media convergence. The chapter concludes with an integrative model, or "popcultural placemaking loop," which is qualified through six propositions. Copyright © 2015 by Emerald Group Publishing Limited.
  •  
2.
  •  
3.
  •  
4.
  • Chekalina, Tatiana, 1979-, et al. (författare)
  • A value co-creation perspective on customer-based brand equity model for tourism destinations : A Case from Sweden
  • 2014
  • Ingår i: Finnish Journal of Tourism Research (Matkailututkimus). - 1796-1300. ; 10:1, s. 8-24
  • Tidskriftsartikel (refereegranskat)abstract
    • This study aims at contributing to the development of the customer-based brand equity (CBBE) concept in a tourism destination setting by taking into account the value-co-creation approach. The components of the proposed model consist of the customers’ evaluation of the destination promise in terms of transforming tangible, intangible and social destination resources into tourists’ value-in-use. Moreover, destination brand awareness affects the evaluation of the destination promise, which, in turn, determines tourists’ behavioural intentions towards the destination. By implementing a web survey and using a linear structural equation modelling approach, the proposed model is empirically validated for the Swedish mountain destination of Åre. Results particularly show the significant contribution of customer benefits and value for money to create destination loyalty. The paper demonstrates that by monitoring unique destination and tourist-specific experience dimensions, destination management can control both the value-in-use for a customer and customer loyalty, thereby upgrade and evaluate its marketing strategy, and, finally, discover promising innovation potentials for highly experiential tourism products.
  •  
5.
  •  
6.
  •  
7.
  • Chekalina, Tatiana, 1979-, et al. (författare)
  • Fulfilment of destination brand promise : the core of customer-based brand equity modelling for tourism destinations
  • 2015
  • Ingår i: Tourism engagement. ; , s. 114-118
  • Konferensbidrag (refereegranskat)abstract
    • Since tourism destination branding was introduced in the early 2000s, destination brand equity measurement and tracking has become one of the main research streams in the field of destination marketing (Pike, 2009). However, from a theoretical point of view, the concept of brand equity, which is a measure of the power of the brand and the link between marketing efforts and future destination performance, remains insufficiently elaborated, especially for the tourism destination context (Gartner, 2009).More specifically, tourism destination brand equity studies mainly attempt to directly transfer conceptualization and measurement approaches, which have been developed and tested for product brands, especially consumer packaged goods (Christodoulides and de Chernatony, 2010). Particularly, the majority of tourism destination brand equity studies (e.g., Boo et al., 2009; Konecnik and Gartner, 2007; Pike et al., 2010) adopt Aaker’s (1991) and Keller’s (1993) conceptualization of customer-based brand equity (CBBE), which derives from the field of cognitive psychology and focuses on multi-dimensional memory structures, such as awareness, image, quality, value and loyalty (Christodoulides and de Chernatony, 2010).
  •  
8.
  •  
9.
  •  
10.
  •  
Skapa referenser, mejla, bekava och länka
  • Resultat 1-10 av 65
Typ av publikation
konferensbidrag (31)
tidskriftsartikel (14)
bokkapitel (13)
rapport (3)
samlingsverk (redaktörskap) (1)
bok (1)
visa fler...
doktorsavhandling (1)
licentiatavhandling (1)
visa färre...
Typ av innehåll
refereegranskat (54)
övrigt vetenskapligt/konstnärligt (9)
populärvet., debatt m.m. (2)
Författare/redaktör
Lexhagen, Maria, 196 ... (41)
Lexhagen, Maria (23)Ta bort avgränsningen
Fuchs, Matthias (16)
Lundberg, Christine (15)
Höpken, Wolfram (13)
Fuchs, Matthias, 197 ... (10)
visa fler...
Larson, Mia (7)
Chekalina, Tatiana, ... (6)
Chekalina, Tatiana (6)
Lundberg, Christine, ... (6)
Conti, Eugenio, 1987 ... (5)
Ziakas, Vassilios (4)
Gyimothy, Szilvia (2)
Wall-Reinius, Sandra ... (2)
Kronenberg, Kai (2)
Olausson, Fredrik (2)
Fredman, Peter, 1965 ... (2)
Heldt, Tobias (2)
Sievänen, Tuija (2)
Hoepken, Wolfram (2)
Öberg, Christina, 19 ... (1)
Ek, Richard (1)
de Bernardi, Cecilia ... (1)
de Bernardi, Cecilia (1)
Heldt, Tobias, 1972- (1)
Nordström, Jonas (1)
Svensson, Bo (1)
Wolf-Watz, Daniel (1)
Sandell, Klas (1)
Sandell, Klas, 1953- (1)
Müller, Dieter (1)
Hoffman, Christoffer (1)
Grönskog, Gustav (1)
Margaryan, Lucine (1)
Lexhagen, Maria, Pro ... (1)
Heldt Cassel, Susann ... (1)
Neuhofer, Barbara, P ... (1)
Lindström, Kristina (1)
Wall-Reinius, Sandra (1)
Jensen, Frank S. (1)
Gundersen, Vegard (1)
Vistad, Odd Inge (1)
Wolf-Watz, Daniel, 1 ... (1)
Lindström, Kristina, ... (1)
Abadzhiev, Andrey (1)
Gelter, Jennie (1)
Giannakis, Stavroula (1)
Huang, Lingling (1)
Chambers, Donna (1)
Rakic, Tijana (1)
visa färre...
Lärosäte
Mittuniversitetet (65)
Karlstads universitet (4)
Högskolan Dalarna (4)
Lunds universitet (2)
Göteborgs universitet (1)
Luleå tekniska universitet (1)
visa fler...
Linnéuniversitetet (1)
Högskolan i Borås (1)
visa färre...
Språk
Engelska (63)
Svenska (2)
Forskningsämne (UKÄ/SCB)
Samhällsvetenskap (65)

År

Kungliga biblioteket hanterar dina personuppgifter i enlighet med EU:s dataskyddsförordning (2018), GDPR. Läs mer om hur det funkar här.
Så här hanterar KB dina uppgifter vid användning av denna tjänst.

 
pil uppåt Stäng

Kopiera och spara länken för att återkomma till aktuell vy