| 1. |
- Lee, Linda, 1959-
(författare)
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Advice from creative consumers : a study of online hotel reviews
- 2014
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Ingår i: International Journal of Technology Marketing. - : InderScience Publishers. - 1741-878X .- 1741-8798. ; 9:1, s. 53-71
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Tidskriftsartikel (refereegranskat)abstract
- This studyexplores what creative consumers are compelled to say about hotels throughonline reviews. Online reviews arehighly influential, with consumers preferring the advice of other consumersover industry experts or information provided by the marketer. Over 7,000 online hotel reviews posted onTripAdvisor were examined, using Leximancer, a content analysis tool. This study provides insights on the factorscontributing to guest satisfaction and dissatisfaction in luxury hotels andmoderate hotels. It also demonstrates theimportance of the information provided by creative consumers, both in terms ofmarket research and as part of an overall marketing communicationsinitiative.
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| 2. |
- Botha, Elise M., 1983-
(författare)
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A means to an end : Using political satire to go viral
- 2014
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Ingår i: Public Relations Review. - : Elsevier. - 0363-8111 .- 1873-4537. ; 40:2, s. 363-374
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Tidskriftsartikel (refereegranskat)abstract
- With the rise of video sharing giants like Youtube and Google Video, coupled with increased broadband connectivity and improved sharing functionality across social networking sites, the role of the viral video has been cemented in many IMC strategies. While most agree about the importance of better understanding viral marketing, there is less agreement about what makes content become viral. While some content gets viewed by millions of people, others struggle to gain viral traction. Content specific, intrapersonal and interpersonal reasons have been proposed for viral marketing success. This paper' focuses on the intrapersonal reasons for content going viral in the context of political satire. More specifically, the role of emotion in the spread of content online, is investigated. Political satire focuses on gaining entertainment from politics. Satire, and specifically political satire, forms part of using humour in advertising and has been influential in shifting public opinion since ancient Greece. This study compares success and unsuccessful viral campaigns that used political satire, by first analysing the online comments that viewers made about the video. Following these findings, an experiment is conducted and the influence of intensity, creativity, humour and utility on virality is modelled, controlling for valence and previous exposure. The findings suggest that, when using political satire in viral campaigns, creativity and the intensity of the emotions felt are key influencing factors in whether videos get "shared" or "liked". Therefore, while many authors contend that particular emotions or positive content has a greater likelihood to become viral, this paper shows that it is not the particular emotion, but the intensity with which that emotion was felt that drives viral success.
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| 3. |
- Ávila-Zúñiga Nordfjeld, Adriana, 1977-, et al.
(författare)
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Proposing a Mathematical Dynamic Model to Develop a National Maritime Security Assessment and Build a National Maritime Security Plan
- 2023
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Ingår i: Journal of Maritime Research. - : Universidad de Cantabria. - 1697-4840 .- 1697-9133. ; 20:3, s. 123-132
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Tidskriftsartikel (refereegranskat)abstract
- A proper assessment of maritime security risks at the national level is crucial to a national maritime security plan (NMSP) in order to secure the concerned country’s ports, vessels and territorial sea. Thus, the importance of implementing a national maritime security assessment (NMSA) to counter security threats and ensure the continuity of national and international trade. The most important set of international regulations concerning maritime security is the International Ship and Port Facility Security (ISPS) Code, which includes revision, approval and control of compliance of the Port Facility Security Plan (PFSP), which shall be based upon the Port Facility Security Assessment (PFSA). This paper proposes a mathematical dynamic model that calculates in real time the residual risk for the whole country and each of its ports by adapting and expanding the formula and procedures established in the Code, which since it has already been implemented around the world, gives the opportunity to take advantage of this quantitative solution to administrate maritime security risks on a nation-wide basis and create an effective national maritime security plan, which would allow the concerned authorities to improve situational awareness and adapt to security changes through a better planning of human, economic and material resources to deter security threats. The model was tested with the use of five encoded categories as countries, each of them with three ports, which encompassed three port facilities. The results indicate that this methodology is easy to implement and widespread use of that model could strength robustness in national security.
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| 4. |
- Sandin, Per, et al.
(författare)
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Technology neutrality and regulation of agricultural biotechnology
- 2018
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Ingår i: Professionals in food chains: ethics, rules and responsibility. EurSafe 2018, Vienna, Austria 13 – 16 June 2018 / edited by: Svenja Springer, Herwig Grimm. - Wageningen, Netherlands : Wageningen Academic Publishers. - 9789086863211
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Konferensbidrag (refereegranskat)abstract
- Agricultural biotechnology, in particular genetically modified organisms (GMOs), is subject to regulation in many areas of the world, not least in the European Union (EU). A number of authors have argued that those regulatory processes are unfair, costly, and slow and that regulation therefore should move in the direction of increased ‘technology neutrality’. The issue is becoming more pressing, especially since new biotechnologies such as CRISPR increasingly blur the regulatory distinction between GMOs and non-GMOs. This paper offers a definition of technology neutrality, uses the EU GMO regulation as a starting point for exploring technology neutrality, and presents distinctions between variants of the call for technology neutral GMO regulation in the EU.
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| 5. |
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| 6. |
- Liwång, Hans, et al.
(författare)
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An examination of the implementation of risk based approaches in military operations
- 2014
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Ingår i: Journal of Military Studies. - Helsinki : National Defense University, Finland and Finnish Society of Military Sciences. - 1799-3350 .- 2242-3524. ; 5:2, s. 1-27
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Tidskriftsartikel (refereegranskat)abstract
- Today several nations utilise risk based approaches in military planning. However, the discussion on limitations with the approaches in regard to aspects such as uncertainties, the nature of the threat and risk to civilians is limited.The aim of this work is to identify important challenges when applying risk based approaches to military activity. This article discusses risk based approaches in general and their military applications. Five generic quality requirements on risk analysis are presented from research in risk philosophy. Two military application areas for risk analysis: military intelligence, and risk management in legal assessments are analysed in relation to the presented quality requirements on risk analysis.From the analysis it is clear that risk analysis is an integral part of the decision-making analysis and cannot be separated in time, space or organisationally from the decision-making process in general. Defining the scenario to analyse, including the time span, is a central task in risk analysis and will affect every aspect of the risk estimation. Therefore, the principles for scenario definition must be communicated and continuously updated throughout the organisation. Handling the uncertainties throughout the process is also important, especially if the aim is a resilient military system.
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| 7. |
- Edvardsson Björnberg, Karin, Docent, 1972-, et al.
(författare)
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Consistent risk regulation? Differences in the European regulation of food crops
- 2019
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Ingår i: Journal of Risk Research. - : Informa UK Limited. - 1366-9877 .- 1466-4461. ; 22:12, s. 1561-1570
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Tidskriftsartikel (refereegranskat)abstract
- In the EU legal system, there is a large difference between the procedures and requirements for the introduction of crops that are classified as genetically modified (GM) and crops not so classified. In order to investigate whether this regulatory divide is compatible with real risks two cases of GM crops and two cases of non-GM crops are scrutinized. It is concluded that the regulatory divide cannot be justified from the viewpoint of risk assessment, since the GM/non-GM dichotomy is not an accurate indicator of either health risk or environmental risk. Much better such indicators are available and should form the basis of a legislation aimed at preventing the introduction of crops that are harmful for human health or the environment. If the legislator has other reasons to regulate GM crops differently than conventional crops, then those reasons should be stated in the legislation and determine the types of measures that it prescribes.
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| 8. |
- Eriksson, Dennis, et al.
(författare)
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Options to Reform the European Union Legislation on GMOs : Scope and Definitions
- 2020
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Ingår i: Trends in Biotechnology. - : Elsevier BV. - 0167-7799 .- 1879-3096. ; 38:3, s. 231-234
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Tidskriftsartikel (övrigt vetenskapligt/konstnärligt)abstract
- We discuss options to reform the EU genetically modified organisms (GMO) regulatory framework, make risk assessment and decision-making more consistent with scientific principles, and lay the groundwork for international coherence. The first in a threepart series, this article focuses on reform options related to the scope of the legislation and the GMO definition.
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| 9. |
- Eriksson, Dennis, et al.
(författare)
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Options to Reform the European Union Legislation on GMOs : Post-authorization and Beyond
- 2020
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Ingår i: Trends in Biotechnology. - : Elsevier BV. - 0167-7799 .- 1879-3096. ; 38:5, s. 465-467
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Tidskriftsartikel (refereegranskat)abstract
- We discuss options to reform the EU genetically modified organism (GMO) regulatory framework, make risk assessment and decision-making more consistent with scientific principles, and lay the groundwork for international coherence. In this third of three articles, we focus on labeling and coexistence as well as discuss the political reality and potential ways forward.
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| 10. |
- Persson, Annina H., 1963-, et al.
(författare)
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Kreditsäkerhet i fartyg
- 2023. - 2
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Bok (övrigt vetenskapligt/konstnärligt)abstract
- Om bokenNu publiceras andra upplagan av Hugo Tibergs klassiska verk Kreditsäkerhet i fartyg från år 1968. Såväl sjöfartsnäringen som formerna för fartygsfinansiering har förändrats kraftigt under de år som har gått sedan den första upplagan utgavs. Den nya upplagan utgör därför en starkt moderniserad framställning av de rättsregler som berör fartygsfinansiering. I boken diskuteras såväl skeppshypoteket som äganderättsförbehåll i båtar. Sjöpanträtten och retentionsrätten i fartyg är ytterligare frågor som behandlas. Slutligen berörs även frågor om exekution i fartyg.För den nya upplagan har professorerna Annina H. Persson och Johan Schelin svarat under medverkan av lektor Jeanette Andersson, bankjuristen Sebastian Bierfeldt Liptak och advokaten Mattias Widlund. Den ursprunglige författaren professor emeritus Hugo Tiberg har övervakat arbetet.
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