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- Eldar, Doron, et al.
(författare)
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Southering and the politics of heritage : the psychogeography of narrating slavery at plantation museums
- 2022
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Ingår i: International Journal of Heritage Studies (IJHS). - : Informa UK Limited. - 1352-7258 .- 1470-3610. ; 28:3, s. 341-357
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Tidskriftsartikel (refereegranskat)abstract
- This paper argues that an appreciation of the effects of ‘southering’, or the identity discourse of internal orientalism in the U.S., is key to understanding the historical interpretation provided at plantation museums and the challenges associated with narrative transformation at these heritage sites. An analysis of two plantation museums in Louisiana shows that efforts to transform the whitewashed narratives that fail to account for the psychogeography of southering (as reflected in the ‘Southern’ deep story) might prove counterproductive. One solution to this problem is the spatial contextualisation of plantation slavery as not only a regional but also a national and global institution – a contextualisation that is both historically accurate and also has the potential to disarm ‘Southern’ defensiveness through its explicit acknowledgement of the ‘guilt’ and participation of whites in the system of slavery throughout the U.S. (and even globally). What we ultimately argue for is the need to transcend southering, a binary discourse that creates a moral landscape of uneven racism (racist ‘South’/enlightened ‘North’) while at the same time privileging the agency of whites and occluding African American history and agency.
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- Jansson, David, 1967-
(författare)
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Branding Åland, branding Ålanders : reflections on place identity and globalization in a Nordic archipelago
- 2012
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Ingår i: Place Branding and Public Diplomacy. - : Macmillan Publishers Ltd.. - 1751-8040 .- 1751-8059. ; 8:2, s. 119-132
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Tidskriftsartikel (refereegranskat)abstract
- The process commonly called globalization is associated with, among other things, an increasing economic connectedness and dependence between places, as well as the long-distance migration of people from and to all corners ofthe world. The analysis in this article considers these two ways in which economic globalization brings the world together by relating these processes to two different senses of the word brand: place branding (defined as ‘competitive identity’) and what we may call social branding, or the construction of social identities based on ethnic appearance. It does so by considering the case of the Åland Islands, a Swedish speaking, autonomous region belonging to Finland. The article attempts to offer insights into some of the ways in which competitive identity can be linked with a kind of social change (represented by the notion of ‘brand promise’) that increases tolerance and inclusiveness. Through its comprehensive nature (linking culture, identity and economy) and its focus on behavior, the notion of competitive identity allows us to see how ‘place branding’ might open up ‘possibilities for becoming’ that reflect evolutions in the ways in which Ålanders define themselves; the concept also ties such evolutions in identity to the broader economic activities that help to produce a place’s image and that set the stage for future economic activity.
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