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Consumer Behavior R...
Consumer Behavior Research: A Synthesis of the Recent Literature
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- Peighambari, Kaveh (författare)
- Linnéuniversitetet,Institutionen för marknadsföring (MF),Linnaeus University, Växjö, Sweden
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- Sattari, Setayesh (författare)
- Linnéuniversitetet,Institutionen för marknadsföring (MF),Linnaeus University, Växjö, Sweden
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- Kordestani, Arash (författare)
- Luleå tekniska universitet,Industriell Ekonomi,Luleå University of Technology
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- Oghazi, Pejvak, 1979- (författare)
- Linnéuniversitetet,Institutionen för ekonomistyrning och logistik (ELO),Linnaeus University, Växjö, Sweden
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(creator_code:org_t)
- 2016-04-26
- 2016
- Engelska.
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Ingår i: SAGE Open. - : SAGE Publications. - 2158-2440. ; 6:2
- Relaterad länk:
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https://doi.org/10.1...
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https://journals.sag...
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https://urn.kb.se/re...
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https://doi.org/10.1...
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https://urn.kb.se/re...
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https://urn.kb.se/re...
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Abstract
Ämnesord
Stäng
- This article analyzes 12 years of recent scholarly research on consumer behavior published in the five leading international journals in this field. Analyzing academic contributions to a specific area of research provides valuable insights into how it has evolved over a defined period. The approach was to briefly discuss content analysis and its application in scholarly literature review studies. The methodology used here involves the classification of topics to evaluate key trends in consumer behavior literature. It includes a ranking of topics published, typology of the published articles, the research classification in terms of methodologies, and analysis techniques. The most cited articles in the field and within each journal are also examined. The comprehensive literature review of consumer behavior research undertaken in this article could advance the discipline of consumer behavior research by elucidating the evolution of consumer behavior literature in the studied period.
Ämnesord
- TEKNIK OCH TEKNOLOGIER -- Naturresursteknik -- Miljöledning (hsv//swe)
- ENGINEERING AND TECHNOLOGY -- Environmental Engineering -- Environmental Management (hsv//eng)
- SAMHÄLLSVETENSKAP -- Ekonomi och näringsliv -- Företagsekonomi (hsv//swe)
- SOCIAL SCIENCES -- Economics and Business -- Business Administration (hsv//eng)
Nyckelord
- consumer behavior
- content analysis
- literature review
- consumer behavior research
- trends
- Environmental Management
- Miljöledning
- Företagsekonomi
Publikations- och innehållstyp
- ref (ämneskategori)
- art (ämneskategori)
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