Human Stereotypes Affecting Behavior When Implementing Technology Targeted Towards Older Adults

• Stereotypes regarding ageing and the use of technology have an impact on how older adults perceive themselves as users of technology. Purchasing groceries online and using tablets for communication are two digital services that have been implemented in a number of municipalities in Sweden. For both these services, choices have been made with respect to how to implement the solutions and how older adults should be introduced to the technology. This work is based on interviews with personnel within one of the municipalities. The participants were asked about the introduction and implementation of the technology, about their expectations, and about how they and the older adults perceived the introduction and the usage. The interviews revealed no strong negative attitudes towards older adults as technology users. Among the personnel engaged coworkers could be found, but the importance of having enough time to engage the older adults was also highlighted. © 2021, The Author(s)

Ämnesord

SAMHÄLLSVETENSKAP  -- Medie- och kommunikationsvetenskap -- Systemvetenskap, informationssystem och informatik med samhällsvetenskaplig inriktning (hsv//swe)

SOCIAL SCIENCES  -- Media and Communications -- Information Systems, Social aspects (hsv//eng)

Nyckelord

Old age stereotypes

Older adults and technology usage

Technology implementation

Publikations- och innehållstyp

ref (ämneskategori)

kon (ämneskategori)