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A mídia como base m...
A mídia como base material da financeirização : modelos mentais e instrução prévia em aplicativos de pagamento
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- Silveira, Ada Cristina Machado (författare)
- Södertörns högskola,Federal University of Santa Maria, Brazil
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- de Souza Fanfa, M. (författare)
- Federal University of Santa Maria, Brazil
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(creator_code:org_t)
- Stockholm : Stockholm University Press, 2022
- 2022
- Portugisiska.
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Ingår i: Iberoamericana – Nordic Journal of Latin American and Caribbean Studies. - Stockholm : Stockholm University Press. - 2002-4509. ; 51:1, s. 106-115
- Relaterad länk:
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https://doi.org/10.1...
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visa fler...
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https://urn.kb.se/re...
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https://doi.org/10.1...
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Abstract
Ämnesord
Stäng
- Media communication processes have triggered profound transformations in the way everyday activities are carried out. To these transformations, the concept of mediatization has been accepted as a broad phenomenon worthy of the already consolidated notion of globalization. Mediatization can be conceived as a possible synthesis between the transformations of communicative and social processes. In this paper we present considerations about how financialization activities focus on media processes from global North and Brazilian theoretical approaches. The empirical case of the adoption of a payment application and the prior instruction requirements determined to users of digital platforms are taken. It is proposed as a model of financialization procedures and confirms support of the ongoing media process. The brief analysis points to the requirements of prior instruction required in terms of reconfiguration of mental models brought in such innovation.
Ämnesord
- SAMHÄLLSVETENSKAP -- Medie- och kommunikationsvetenskap (hsv//swe)
- SOCIAL SCIENCES -- Media and Communications (hsv//eng)
Nyckelord
- Apps
- Communication
- Financialization
- Mediatization
- Mental Models
Publikations- och innehållstyp
- ref (ämneskategori)
- art (ämneskategori)
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