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Curating social ima...
Curating social image : Experimental evidence on the value of actions and selfies
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- Holm, Hakan J. (författare)
- Lund University,Lunds universitet,Nationalekonomiska institutionen,Ekonomihögskolan,Department of Economics,Lund University School of Economics and Management, LUSEM
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- Samahita, Margaret (författare)
- Lund University,Lunds universitet,Internationella miljöinstitutet,Universitetets särskilda verksamheter,The International Institute for Industrial Environmental Economics,University Specialised Centres
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(creator_code:org_t)
- Elsevier BV, 2018
- 2018
- Engelska.
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Ingår i: Journal of Economic Behavior and Organization. - : Elsevier BV. - 0167-2681. ; 148, s. 83-104
- Relaterad länk:
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http://dx.doi.org/10...
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http://project.nek.l...
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https://lup.lub.lu.s...
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https://doi.org/10.1...
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Abstract
Ämnesord
Stäng
- We manipulate the information subjects can share on the web concerning socially sensitive actions (public good contribution) and visibility (selfie) to determine the effect on social image, as captured by the price subjects demand for publication. Our novel design incorporates aspects of social media interaction including limited anonymity and the possibility to manipulate published information in retrospect, which involves a controled decision-making process. The overall conclusion from the experiment is that theory about social reputation can predict subjects’ social-signaling behavior. People take costly decisions to curate their social image online. We also report results of a more exploratory nature and find that taking a selfie has a strong negative impact on cooperation among frequent selfie takers, but not on other subjects.
Ämnesord
- SAMHÄLLSVETENSKAP -- Ekonomi och näringsliv -- Nationalekonomi (hsv//swe)
- SOCIAL SCIENCES -- Economics and Business -- Economics (hsv//eng)
Nyckelord
- social image
- selfie
- cooperation
- signaling
- social media
- dual process theory
- C90
- C91
- D80
- D82
Publikations- och innehållstyp
- art (ämneskategori)
- ref (ämneskategori)
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