| 1. |
- Sweidan, Dirar, et al.
(författare)
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Predicting Customer Churn in Retailing
- 2022
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Ingår i: Proceedings 21st IEEE International Conference on Machine Learning and Applications ICMLA 2022. - : IEEE. - 9781665462839 - 9781665462846 ; , s. 635-640
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Konferensbidrag (refereegranskat)abstract
- Customer churn is one of the most challenging problems for digital retailers. With significantly higher costs for acquiring new customers than retaining existing ones, knowledge about which customers are likely to churn becomes essential. This paper reports a case study where a data-driven approach to churn prediction is used for predicting churners and gaining insights about the problem domain. The real-world data set used contains approximately 200 000 customers, describing each customer using more than 50 features. In the pre-processing, exploration, modeling and analysis, attributes related to recency, frequency, and monetary concepts are identified and utilized. In addition, correlations and feature importance are used to discover and understand churn indicators. One important finding is that the churn rate highly depends on the number of previous purchases. In the segment consisting of customers with only one previous purchase, more than 75% will churn, i.e., not make another purchase in the coming year. For customers with at least four previous purchases, the corresponding churn rate is around 25%. Further analysis shows that churning customers in general, and as expected, make smaller purchases and visit the online store less often. In the experimentation, three modeling techniques are evaluated, and the results show that, in particular, Gradient Boosting models can predict churners with relatively high accuracy while obtaining a good balance between precision and recall.
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| 2. |
- Roos, John Magnus
(författare)
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Mapping the Relationship Between Hedonic Capacity and Online Shopping
- 2021
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Ingår i: Proceedings of Fifth International Congress on Information and Communication Technology. - Singapore : Springer Singapore. - 9789811558559 - 9789811558566 ; 1183, s. 604-611
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Konferensbidrag (refereegranskat)abstract
- In the present study, the relationship between hedonic capacity and online shopping is explored through a Swedish nationally representative sample. A survey was distributed to 3000 citizens. The number of respondents was 1591 (response rate: 53%). Ordinal regression analyses were conducted in order to test the association between hedonic capacity and online shopping. The dependent variable was online shopping frequencies. Gender, age, and individual income were control variables. Our findings indicated that hedonic capacity was positively associated with online shopping (p < 0.001). The findings propose that online shopping primarily is triggered by emotions and affect rather than reasoning and cognition. Such insights can be used in strategical marketing and technological decisions by academy and industry, as well as in Web site design and communication.
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| 3. |
- Ljungkvist, Torbjörn, et al.
(författare)
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A theory of venture capital family business (VCFB) : professionalization trajectories
- 2019
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Konferensbidrag (övrigt vetenskapligt/konstnärligt)abstract
- Venture capital as well as family firms are very heterogeneous populations of firms. Extant literature has studied the interaction and connection between the groups of firms. However, only recently, researcher began to look at those firms which are part of both group at the same. Firms which are labeled venture capital family businesses (VCFB) (Ljungkvist & Boers, 2017). Recent research suggests that the interaction of family firms and VC firms can be distinguished into three separate phases (Schickinger, et al., 2018). Based on these phases, the paper develops propositions on how VCFB firms develop their professionalization trajectories in these phases. Thus, the presented propositions highlight how the family owners’ actions and behavior are related to professionalism and how it influences the three phases of investing.
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| 4. |
- Gerdin, Magnus Bjerkne, et al.
(författare)
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Knowledge Strategies for Organization 4.0 – A Workforce Centric Approach
- 2020
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Ingår i: Advances in Production Management Systems. Towards Smart and Digital Manufacturing. - Cham : Springer. - 9783030579968 - 9783030579975 ; 592 IFIP, s. 31-36
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Konferensbidrag (refereegranskat)abstract
- This paper aims at presenting an overview of how the manufacturing industry formulates business transformation and knowledge strategies, to find gaps in Industry 4.0 concepts’ impacts on the workforce. The results indicate that the industry is still focusing on the digital transformation era that was adopted at the end of the 20th century, and how to adopt computing technologies to work more efficiently in existing business processes. The approach of this article is to adopt a methodology of three areas; (a) Human resource processes, (b) Industry 4.0 pillars and (c) Process knowledge, where links between these three generate opportunities to address for further research. © 2020, IFIP International Federation for Information Processing.
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| 5. |
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| 6. |
- Shujahat, Muhammad, et al.
(författare)
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Personal knowledge management and knowledge worker productivity in the healthcare sector
- 2019
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Ingår i: Proceedings of the 20th European Conference on Knowledge Management. - : Academic Conferences Limited. - 9781912764327 - 9781912764334 ; , s. 933-940
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Konferensbidrag (refereegranskat)abstract
- The implementation of Knowledge management (KM) in healthcare has primarily been carried out on the organizational level with a traditional centric approach, whereas, personal knowledge management (PKM), a bottom-up approach which focuses on the knowledge in the knowledge workers' (KWs') minds, is somewhat missing. This study advocates the implementation of PKM as a complementary approach to a centric approach to KM, if not an alternative approach, in the healthcare sector to foster knowledge-worker productivity (KWP). Therefore, the prime purpose of this study was to empirically test a proposed model which accounts for the impact of the four individual-level determinants - task definition, job autonomy, KW's lifelong learning and innovation as a job requirement - on the relationship between PKM and KWP. These four determinants are inspired by Drucker's KWP theory that advocated the role of PKM for enhanced KWP. The data were collected from 71 knowledge workers in the public healthcare department of the District Attock, Pakistan and were analysed using partial least squares modelling. The results support the varying roles of four individual-level determinants in fostering PKM, which in turn, increases KWP. The results make the case for additional focus of PKM as a complementary KM approach in the healthcare sector.
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| 7. |
- Hyder, Akmal S., et al.
(författare)
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Cross-cultural strategic alliances : Lessons from Swedish firms in Eastern and Central Europe
- 2014
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Ingår i: Shifts in and global competitiveness, markets and consumers. - : International Management Development Association. - 1888624132 ; , s. 48-54
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Konferensbidrag (refereegranskat)abstract
- This study aims to explore factors affecting the formation and operation of strategic alliances, and the impact of these factors on performance. The underlying premise being that different cultures affect strategic alliances differently. The study is based on the analysis of 20 alliances between firms in Eastern and Central Europe and their Swedish partners. Significant differences were found across countries. The paper concludes with implications for managers responsible for managing international alliances in terms of effectiveness of their role, as well as their cultural awareness and ability to deal with cultural differences.
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| 8. |
- Roos, John Magnus, et al.
(författare)
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Covid-19 and Online Shopping of Groceries Across Generation Cohorts in Sweden
- 2024
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Ingår i: Proceedings of World Conference on Information Systems for Business Management. - Singapore : Springer. - 9789819983452 - 9789819983469 ; , s. 151-161
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Konferensbidrag (refereegranskat)abstract
- The present study aims to explore online shopping of groceries across generation cohorts in Sweden during Covid-19, particularly regarding the oldest generation cohort—the Dutifuls (born 1945 or earlier). The data were collected through three large surveys, representative for the Swedish population in the age range 18–85. The field period for the first survey was September 17, 2018–January 21, 2019 (N = 1754). The field period for the second survey was April 14–June 28, 2020 (N = 2501). The field period for the third survey was September 20–December 30, 2021 (N = 1588). Online grocery shopping in Sweden has increased remarkably since the outbreak of Covid-19, especially among the Dutifuls. However, the same generation cohort decreased their online shopping of groceries in the end of 2021. The findings are discussed in relation to limitations and practical implications. The decline of online shopping of groceries among the Dutifuls needs to be followed-up and explained by further research.
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| 9. |
- Deraz, Hossam, 1971-, et al.
(författare)
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The Effect of Culture on the Consumers’ Assessment of Advertisements on Social Networking Sites; Cross-cultural analysis
- 2015
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Ingår i: 2015 Fifth International Conference on Digital Information Processing and Communications (ICDIPC). - Piscataway, NJ : IEEE conference proceedings. - 9781467368315 - 9781467368322 ; , s. 127-135
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Konferensbidrag (refereegranskat)abstract
- Do consumers of the same brand from different culture have the same perceptions while assessing the advertisements on Social Networking Sites’ (SNSAs)? To answer this question, the data for this study were collected from brand communities’ consumers (BCCs) on SNSs. 278 respondents from three different cultural backgrounds (Egyptians, Dutch and British) answered the questionnaires. Five main variables to collect the consumers’ assessment of SNSAs were tested (information value, entertainment value, credibility value, interactivity value, and irritation value). Based on the empirical findings, the three groups perceived five of the six variables with significant difference F ratios. Consequently, their perception of the entertainment value of SNSAs has no significant differences between the three groups. Based on the cross-cultural theory, the findings of this study have some agreements and some contradictions, especially the influences of power distance and uncertainly avoidance. Moreover, the researchers used the One-way analysis of variance (ANOVA) with Post Hoc tests to compare between the assessments of the three groups.
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| 10. |
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