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Environmental Perspectives on Marketing of Freight Transports - The Intermodal Road-Rail Case
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- Lammgård, Catrin, 1968 (author)
- Gothenburg University,Göteborgs universitet,Företagsekonomiska institutionen, Logistik och transportekonomi,Department of Business Administration, Logistics and Transport Research Group
- (creator_code:org_t)
- Göteborg : BAS Publishing, 2007
- English.
- Doctoral thesis (other academic/artistic)
Subject headings
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Subject headings
- SAMHÄLLSVETENSKAP -- Ekonomi och näringsliv -- Företagsekonomi (hsv//swe)
- SOCIAL SCIENCES -- Economics and Business -- Business Administration (hsv//eng)
Keyword
- freight
- transportation
- transport market segmentation
- green purchasing
- sustainable logistics
- shippers´ buying behavior
- environmental management
- green marketing
Publication and Content Type
- vet (subject category)
- dok (subject category)
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- University of Gothenburg
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