| 1. |
- Blomkvist, Johan, 1978-, et al.
(author)
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Service Prototyping According to Service Design Practitioners
- 2010
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In: Exchanging knowledge. - Linköping : Linköping University Electronic Press. - 9789175197708 ; , s. 1-11
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Conference paper (peer-reviewed)abstract
- Current trends in service design research include case studies and similar approaches that aspire to reveal what the practice of service design looks like. The understanding of how service design is performed can serve as a base for future research into more specific research endeavours. One area where knowledge is said to be lacking is service prototyping, part of which knowledge this paper attempts to contribute. The main data source for the paper is findings from in-depth interviews with six practicing service designers from some of the more well-known design agencies. The informants consider service prototyping to be a very important part of their work that allows them to learn and communicate about design ideas. The practitioners’ account of how they work with prototypes indicates that service prototyping has different meanings and that the practice of prototyping is very diverse. The interviews also uncover a number of areas that, according to the designers, might prove extra challenging for service prototyping to be successful. This research shows that there is much potential in the not yet fully formed practice of service prototyping.
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| 2. |
- Holmlid, Stefan, 1968-
(author)
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Design value precedes business value
- 2010
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In: Exchanging knowledge. - Linköping : Linköping University Electronic Press. - 9789175197708 ; , s. 121-125
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Conference paper (peer-reviewed)abstract
- In this small essay I will explore the notion of the design value of business. Interpreted as merely a play with words; such a statement may be regarded as a bearer of little value. But; taken as seriously as the more common question; what the business value of design is; it turns into a critical examination of basic conceptions of what design is for. It also paves the way for the critical claim that design value precedes business value.
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| 3. |
- Wetter-Edman, Katarina, 1971-
(author)
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The concept of value in design practice : an interview study
- 2012
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In: ServDes.2010. Exchanging Knowledge. - Linköping : Linköping University Electronic Press. - 9789175197708 ; , s. 87-100
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Conference paper (peer-reviewed)abstract
- Use and the value thereof are implicit in the design discourse and therefore rarely explicitly spoken of,although they are at the core of design practice. With the recent turn to a service dominant logicperspective, the service marketing discourse opens up for understanding value as value-in-use andvalue-in-context. This paper empirically explores and describes ways in which professional designersthemselves express “value-in-use”. The findings suggest that professional designers do not focusexplicitly on value as a standalone concept, but conceptualize value-in-use through contextualizationand an extensive use of emotions.
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