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- Brunk, Katja H., et al.
(författare)
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Creating a Consumable Past: How Memory Making Shapes Marketization
- 2018
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Ingår i: Journal of consumer research. - : Oxford University Press (OUP). - 0093-5301 .- 1537-5277. ; 44:6, s. 1325-1342
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Tidskriftsartikel (refereegranskat)abstract
- Consumer researchers tend to equate successful marketization—the transition from a socialist to a capitalist economy—with the consensual acquiescence to an idealized definition of the socialist past. For this reason, little research has examined how memories about socialism influence marketization over time. To redress this gap, we bring prior consumer research on commercial mythmaking and popular memory to bear on an in-depth analysis of the marketization of the former German Democratic Republic. We find that, owing to a progressive sequence of conflicts between commercialized memories of socialism promoted by marketing agents and countermemories advocating socialism as a political alternative, definitions of the past, and by extension, capitalism’s hegemony are subject to ongoing contestation and change. Our theoretical framework of hegemonic memory making explains relationships among consumption, memory making, and market systems that have not been recognized by prior research on consumption and nostalgia.
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- Hartmann, Benjamin J., 1981, et al.
(författare)
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The Production and Consumption of Retro Brands Beyond Meaning Revival
- 2018
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Ingår i: Advances in Consumer Research. - 0098-9258. ; 46, s. 402-405
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Tidskriftsartikel (refereegranskat)abstract
- While past research articulates retro branding predominantly as brand meaning revival, our findings from a historical analysis of the production and consumption of retro brands in Germany reveal how these commercialized representations of the past operate also via brand meaning inversion (retroversion) and brand meaning invention (retrovention).
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- Humborg, Christoph, et al.
(författare)
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Environmental Impacts - Freshwater Biogeochemistry
- 2015
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Ingår i: Second Assessment of Climate Change for the Baltic Sea Basin. - Cham : Springer. - 9783319160054 - 9783319160061 ; , s. 307-336
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Bokkapitel (refereegranskat)abstract
- Climate change effects on freshwater biogeochemistry and riverine loads of biogenic elements to the Baltic Sea are not straight forward and are difficult to distinguish from other human drivers such as atmospheric deposition, forest and wetland management, eutrophication and hydrological alterations. Eutrophication is by far the most well-known factor affecting the biogeochemistry of the receiving waters in the various sub-basins of the Baltic Sea. However, the present literature review reveals that climate change is a compounding factor for all major drivers of freshwater biogeochemistry discussed here, although evidence is still often based on short-term and/or small-scale studies.
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| 7. |
- Humborg, Christoph, et al.
(författare)
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Environmental Impacts—Freshwater Biogeochemistry
- 2015
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Ingår i: Second Assessment of Climate Change for the Baltic Sea Basin. - Cham : Springer. - 9783319160054 - 9783319160061 ; , s. 307-336
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Bokkapitel (övrigt vetenskapligt/konstnärligt)
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