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Sökning: WFRF:(Holmlund Rytkönen Maria Professor)

  • Resultat 1-3 av 3
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2.
  • Byberg, Lars-Anders (författare)
  • Framgångsrika exportörer: En studie av strategiska faktorers inverkan på mindre företags exportutfall
  • 2006
  • Doktorsavhandling (övrigt vetenskapligt/konstnärligt)abstract
    • The purpose of this study is to investigate which factors that are of particular importance for export performance among small and medium-sized manufacturers. The present study concentrates on strategic factors that are within the powers of the exporters to influence themselves. Additionally, different ways of measuring export success are studied. The resourse based perspective on internationalization and the contingency theory of organizations are used as theoretical framework of the study. Three control variables have been choosen for the study: firm-size, line of business and region. A survey was conducted on a sample of 339 companies which have less than 200 employees each. They are located in eihter of two different regions of Sweden and are involved in one of two selected lines of businesses. 239 usable questionnaires were completed and those were analyzed with correlation analysis, component (factor) analysis and multiple regression analysis. The results indicate that commitment is the factor having the strongest relations with export success, and that background variables have the weakest relations. Of four different fields of strategic and general success factors, relationship marketing is the most essential one. On second place comes internal locus of control, and on third place knowledge orientation. The results show that of the strategic factors, those related to entrepreneurship are the least important for export success. One conclusion from the study is that, depending on how export success is defined and measured, the results differ slightly. The results show that larger companies are more professional in their actions than smaller ones, and for that reason more successful in exporting. Industries of more advanced technology have more elaborate export behaviour, and are therefore more successful than others. Concerning the location, it is concluded that different regions have different competitive advantages and that otherwise similar companies can experience differences in export success for that reason. In the study, companies with a more central location are more successful than others.
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3.
  • Karlsson, Jenny, 1979- (författare)
  • Frontline employees' role in service innovation and value creation
  • 2018
  • Doktorsavhandling (övrigt vetenskapligt/konstnärligt)abstract
    • Frontline employees play a key role in service innovation and value creation. However, a detailed and structured understanding of how frontline employees contribute, and what types of roles they enact when involved in service innovation, is lacking. Hence, this thesis aims to explore frontline employees’ contributions to service innovation. The thesis consists of five empirical papers. Data has been collected from both private and public organizations via interviews, observations, documents, and innovation groups.The three main contributions of this thesis are as follows: Firstly, an extended understanding of how frontline employees contribute to service innovation. It was found that they contribute knowledge generated in three resource integration processes; value facilitation, value co-creation, and by learning from users’ value creation processes. Frontline employees are well equipped to draw on their knowledge and to integrate resources into new or developed value propositions, both during specific service innovation projects and in their day-to-day work practices. Secondly, when involved in service innovation, frontline employees enact different types of roles, e.g. as deliverers, as co-creators, and as negotiators. The third contribution, suggests that front line employees’ contributions to service innovation, as well as service innovation and value creation more generally, can be understood from three perspectives; i) an intra-organizational perspective following a goods-dominant logic, ii) an open-collective perspective, and iii) an open-conflictual perspective, where the latter two are informed by service-dominant logic. Thus, this thesis confirms, develops, and extends previous research by illuminating different ways of creating value and conducting service innovation, relating to frontline employees.  
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  • Resultat 1-3 av 3

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