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- Bas, Turker, et al.
(författare)
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A Validation of a Conscientious Corporate Brand Framework – a Turkish Study
- 2013
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Ingår i: International Journal of Business and Globalisation. - Olney : InderScience Publishers. - 1753-3627 .- 1753-3635. ; 10:2, s. 173-184
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Tidskriftsartikel (refereegranskat)abstract
- This study tests a construct of Conscientious Corporate Brand (hereinafter called CCB) introduced by Rindell et al. (2011). It assesses the dimensions of environmental and climate change issues, and the internal and external corporate codes of ethics. Subsequently, it builds upon and validates previous research in the field of ethical branding. The study was performed in business-to-business relationships of large Turkish companies. Copyright © 2013 Inderscience Enterprises Ltd.
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2. |
- Bas, Turker, et al.
(författare)
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RELQUAL in Turkish business relationships – theory testing and measurement model
- 2012
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Ingår i: International Journal of Business Excellence. - Olney : InderScience Publishers. - 1756-0047 .- 1756-0055. ; 5:6, s. 620-638
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Tidskriftsartikel (refereegranskat)abstract
- This study examines a construct of relationship quality (RELQUAL) in Turkish business relationships, and appears to be the first of its kind in this region. The sample frame comprises the 500 largest companies in Turkey based upon revenue across multiple industries. The analysis yield support to the argument that continuity, trust, coordination, opportunism, commitment, formalisation, specific assets, dependence, satisfaction and cooperation are separate constructs that play an important role in creating relationship quality in Turkish business relationships. This study is of managerial and theoretical interest to executives and researchers since it provides a framework of constructs to be considered in corporate efforts in maintaining satisfactory levels of relationship quality, not only in Turkish business relationships, but it may also be applicable in other business relationships and countries. Copyright © 2012 Inderscience Enterprises Ltd.
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4. |
- Bogaards, Marlene, et al.
(författare)
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A Framework of Conscientious Corporate Brand – A South African Validation
- 2012
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Ingår i: Corporate Governance. - Bingley, UK : Emerald Group Publishing Limited. - 1472-0701 .- 1758-6054. ; 12:5, s. 675-685
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Tidskriftsartikel (refereegranskat)abstract
- Purpose: The purpose of this paper is to validate previous research in ethical branding by testing a conceptual framework on corporate branding using "the conscientious dimension".Design/methodology/approach: This article tests a framework for conscientious corporate brands (CCBs) by investigating environmental and climate change issues as well as internal and external corporate codes of ethics as CCB dimensions. The empirical context is based upon South African business-to-business relationships.Findings: The findings indicate that four distinctive conscientious corporate brand dimensions exist.Research limitations/implications: This current study contributes to the better understanding of and more knowledge on conscientious corporate brand values. Opportunities for future research are provided as the study has explored new aspects of corporate branding.Practical implications: This study offers managerial implications particularly for practitioners located in emerging markets such as South Africa.Originality/value: This study validates the multidimensional nature of CCBs. © Emerald Group Publishing Limited.
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5. |
- Hutchinson, David, et al.
(författare)
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Antecedents and Postcedents of Satisfaction in Business Relationships in Canada
- 2011
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Ingår i: International Journal of Logistics Economics and Globalisation. - Olney, Bucks : InderScience Publishers. - 1741-5373 .- 1741-5381. ; 3:4, s. 189-209
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Tidskriftsartikel (refereegranskat)abstract
- This paper reports the findings of an investigation of whether trust and commitment influence satisfaction, and whether satisfaction then influences specific investments, opportunism, and formalisation. Using data collected in a survey of Canadian managers and executives, a model derived from marketing theory and previous empirical research was tested. The model includes both relationship marketing concepts and transaction cost theory concepts, an approach rarely encountered in existing studies. Satisfaction in an exchange relationship is formed by keeping promises in an iterative process, and serves as a safeguard against possible future risks (e.g., opportunism). Finally, we discuss the limitations of the study.
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6. |
- Hutchinson, David B., et al.
(författare)
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Towards a Model of Conscientious Corporate Brands : a Canadian Study
- 2013
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Ingår i: Journal of business & industrial marketing. - Bingley : Emerald Group Publishing Limited. - 0885-8624 .- 2052-1189. ; 28:8, s. 687-695
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Tidskriftsartikel (refereegranskat)abstract
- Purpose: This paper attempts to validate a conceptual model for conscientious corporate brands (CCB) by exploring environmental and climate change issues together with perceptions of the internal and external effectiveness of corporate codes of ethics as dimensions of CCBs. Design/methodology/approach: By surveying organizations, the paper attempts to extend and validate previous research in ethical branding by proposing an additional empirically grounded conceptual model of "the conscientious dimension" of corporate brands. Research limitations/implications: The CCB model was tested on a sample of small-, medium- and large-sized companies in Canada, which may indicate less generalizability to larger companies or in other countries and contextual settings. Practical implications: The CCB-framework provides insights into the relationship between the natural environment, climate change and corporate codes of ethics, which organizational managers might relate to their organization. Originality/value: This empirical study extends previous research by studying the willingness among business managers to support aspects of conscientious corporate brands (CCBs) in business-to-business relationships: when considering the impact of their brands on the natural environment and climate change, and when considering their corporate codes of ethics. Such findings imply that ethical conscientiousness is not just a rider to brand value; rather, it is an integral dimension in the manufacturer-supplier relationship. © Emerald Group Publishing Limited.
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7. |
- Hutchinson, David, et al.
(författare)
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Inter-relationships among focal dimensions in relationship quality : a quantitative and exploratory approach
- 2012
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Ingår i: International Journal of procurement management. - Olney : InderScience Publishers. - 1753-8432 .- 1753-8440. ; 5:2, s. 229-252
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Tidskriftsartikel (refereegranskat)abstract
- It is generally agreed that the relationship quality (RELQUAL) in business exchange situations is important. However, there does not appear to be a consensus on the conceptualisation and measurement of the many dimensions of this construct. This may be due to the difficulty in measuring many dimensions in one empirical study. This raises a concern regarding the understanding of the interaction among the various dimensions. Using data gathered in a survey of Canadian managers and executives the present study investigates how focal dimensions pertaining to RELQUAL inter-relate. A model consisting of the following ten dimensions derived from RELQUAL literature was tested: continuity, satisfaction, trust, commitment, opportunism, cooperation, coordination, formalisation, dependence, specific assets. All recommended guidelines for convergent, discriminant and nomological validity, as well as construct reliability, were met. Copyright © 2012 Inderscience Enterprises Ltd.
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8. |
- Hutchinson, David, et al.
(författare)
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Properties of quality constructs in Canadian business relationships
- 2012
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Ingår i: International Journal of Business Excellence. - Olney, Bucks : InderScience Publishers. - 1756-0047 .- 1756-0055. ; 5:4, s. 429-443
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Tidskriftsartikel (refereegranskat)abstract
- This paper investigates whether satisfaction, in B2B relationships, is a mediating construct between the antecedents, trust and commitment, and subsequent outcomes. Using data from a survey of Canadian managers and executives, the study tested a structural equation model, the trust, commitment, satisfaction (TCS) model, where the antecedent constructs, trust and commitment, are mediated by the satisfaction construct, which in turn influences coordination, cooperation and continuity or 'consequence' constructs. The tested model indicated an acceptable fit, validity and reliability. The analysis in the present study reinforces the argument that satisfaction plays a mediating role in creating enduring relationships in business contexts. Copyright © 2012 Inderscience Enterprises Ltd.
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9. |
- Lee, Tzong-Ru, et al.
(författare)
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A Conscientious Corporate Brand Model – A Taiwanese Assessment
- 2012
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Ingår i: International Journal of Business and Globalisation. - Olney : InderScience Publishers. - 1753-3627 .- 1753-3635. ; 8:2, s. 256-267
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Tidskriftsartikel (refereegranskat)abstract
- A construct of conscientious corporate brands (hereinafter called CCBs) is tested by examining the environmental and climate change issues, and the internal and external corporate codes of ethics as dimensions of CCBs. The objective is to validate research in ethical branding by testing 'the conscientious dimension' of a corporate brand. The study is based upon Taiwanese business-to-business relationships. Copyright © 2012 Inderscience Enterprises Ltd.
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10. |
- Lee, Tzong-Ru (Jiun-Shen), et al.
(författare)
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'Antecedents' and 'postcedents' in relation to satisfaction in Taiwanese business relationships
- 2010
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Ingår i: International Journal of procurement management. - Olney, Bucks : InderScience Publishers. - 1753-8432 .- 1753-8440. ; 3:2, s. 199-213
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Tidskriftsartikel (refereegranskat)abstract
- The research objective is to test whether satisfaction in business relationships may constitute a mediating construct between trust and commitment on the one hand, and coordination, cooperation and continuity expectancy on the other. The structural relationships are summarised in an AMP-model (i.e., antecedents, mediator and postcedents), the sample at that time consisted of attitudes among leading executives in small and medium-sized companies in Taiwan. The tested structural relationships of the AMP-model complement previous theory and research of antecedents and postcedents in relation to satisfaction in business relationships. One contribution is that the empirical findings indicate that satisfaction in studied buyer-supplier relationships may be seen as a mediating construct between antecedents (such as trust and commitment) and postcedents (such as coordination, cooperation and continuity). Research limitations and suggestions for further research are provided. Copyright © 2010 Inderscience Enterprises Ltd.
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