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Sökning: WFRF:(Yazdanfar Darush 1955 )

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1.
  • Roxenhall, Tommy, 1955-, et al. (författare)
  • CSR commitment as window dressing strategy driven by dissatisfied customer
  • 2018
  • Ingår i: 2018 ANZMAC Conference Proceedings. - 9781877040658
  • Konferensbidrag (refereegranskat)abstract
    • Despite a growing body of literature about firm CSR commitment, no empirical study has yet focused on the issue. Therefore, the aim of this study is to empirically examine how customers’ experiences and attitudes affect firms’ attitudinal and behavioral CSR commitment. The OLS regression model was applied to analyze a sample of 414 companies operating in 49 countries. The results demonstrate a negative relationship between attitudinal CSR commitment and behavioral CSR commitment implying that that sampled firms do not do what they claim to do. The findings also indicate that firms with less satisfied customers show higher attitudinal CSR commitment  than those firms that have more satisfied customers. The findings of this study can be used for designing policies of efficient implications of CSR. 
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  • Abikari, Masoome, et al. (författare)
  • Negative emotions and consumer behavioural intention to adopt emerging e-banking technology
  • 2023
  • Ingår i: Journal of Financial Services Marketing. - : Springer Nature. - 1363-0539 .- 1479-1846. ; 28:4, s. 691-704
  • Tidskriftsartikel (refereegranskat)abstract
    • Successful implementation of e-banking technology depends on how consumers perceive the technology and how likely they are to adopt it. Although several studies have analysed the impact of some specific negative emotions, few studies examine a broad range of consumers’ negative emotions (i.e. both deterrence and loss emotions) arising from appraisals of e-banking technology. This study investigates the possible relationships between deterrence and loss emotions, and consumers’ behavioural intention to adopt emerging e-banking technology. Based on the unified theory of acceptance and use of technology, partial least squares structural equation modelling was used to analyse a conceptual model and related hypotheses. The empirical evidence draws attention to the relationship between loss emotions and consumers’ behavioural intention to adopt emerging e-banking technology through effort expectancy and performance expectancy, respectively. 
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4.
  • Abikari, Masoome (författare)
  • Young consumers’ emotions towards emerging e-banking technology : A multi-perspective approach
  • 2024
  • Licentiatavhandling (övrigt vetenskapligt/konstnärligt)abstract
    • Banks appear to be interested in enhancing their effectiveness and efficiency by developing e-banking technology, i.e., the provision of banking products and services through electronic channels. However, the successful implementation of e-banking technology depends on how consumers perceive such technology and how they are probably provoked to adopt it. Considering emerging e-banking technologies, knowledge of the salient influential factors affecting consumer adoption is crucial for banks. Studies have analysed these factors from different perspectives, such as attribute- and barrier-based perspectives. Attribute-based factors pertain to the perceived or expected characteristics of e-banking technology, whereas barrier-based factors refer to factors that can hinder or delay the adoption of e-banking technology. Despite the absence of consensus on these factors, there is a predominant focus on the functional aspects of this technology, often neglecting the emotional experience of consumers. Consumers’ emotions in the e-banking context mainly refer to hedonic motivation, defined as positive emotions such as fun, pleasure, and enjoyment arising from the usage of e-banking technology. While examining hedonic motivation has provided valuable insights into the adoption of such technology, further studies are required to examine the relationship among consumers’ emotions, particularly negative ones arising from different kinds of appraisals. Accordingly, this thesis aims to examine the influence of consumers’ emotions towards emerging e-banking technology on their intention to adopt such technology, with a specific emphasis on negative emotions from attribute and barrier-based perspectives. Applying Structural equation modelling (SEM), the empirical results draw attention to the influential role of different types of negative emotions in the adoption of emerging e-banking technology. From the attribute-based perspective, the empirical results demonstrate an association between loss emotions and consumers’ behavioural intention to adopt emerging e-banking technology, through effort expectancy and performance expectancy. From a barrier-based perspective, the results indicate that deterrence emotions can be positively associated with consumers’ perceived risk. This, in turn, influences their behavioural intention to adopt emerging e-banking technology. The results also reveal the influence of deterrence emotions on consumers’ perceived risk, even in the presence of positive emotions. These results suggest the importance of considering various categories of negative emotions when examining consumers’ intention to adopt emerging e-banking technology. 
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5.
  • Bois, Lisa (författare)
  • Företagares agerande för hembygdens utveckling
  • 2017
  • Licentiatavhandling (övrigt vetenskapligt/konstnärligt)abstract
    • This thesis describes the connection between mundane societalentrepreneurship and local area development in a rural sparsely populatedcontext. It is a qualitative study from a holistic view on the actors. The empiricalwork consists of three deep case studies from one of the most sparsely populatedregions in Europe. The ongoing activities in these rural villages are described fromdifferent perspectives focused on who is the local entrepreneur and how did theyachieve what they have done. The method was to listen to the whole story fromdifferent perspectives. The results from the deep interviews were thematicallyanalysed to find similarities between the different cases. These similarities werethen the base for a new model of the attributes needed among the actors in avillage to reach local area development and one model of what roles a localentrepreneur can play to start up activities for local area development.One key result in the study was the varieties of reasons to act among the actorsand their similarities in results on the local area development. Regardless of whattheir motivation was according to different kinds of entrepreneurship models, theiractions all had similar effect on the local area development.The main scientific counts here were; the connection between mundane actionsand their role to teach and inspire others to start acting or learn more about specificfields. One other empirical contribution is the importance of having fun whiledeveloping networks and making volunteers work hard to reach a common goal.The Model of Attributes needed for Local Area Development from a holistic actorperspective and the similar results in local area development regardless of theentrepreneurial motivation to act in the different cases are other contributions.
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6.
  • Dimitrova, Irina, et al. (författare)
  • Barriers to bank customers’ intention to fully adopt digital payment methods
  • 2022
  • Ingår i: International Journal of Quality and Service Sciences. - : Emerald Group Publishing Limited. - 1756-669X .- 1756-6703. ; 14:5, s. 16-36
  • Tidskriftsartikel (refereegranskat)abstract
    • Purpose: The purpose of this study is to empirically investigate the relationship between a set of functional and social–psychological barriers and bank customers’ intention to fully adopt digital payment methods (DPMs). Design/methodology/approach: The data were collected via an online questionnaire sent to two samples of Swedish bank customers, namely, adopters-accepters (i.e. young bank customers) and adopters-resisters (i.e. a group opposing a cashless society). Hypotheses were tested by applying an ordinal regression model. Findings: Regarding the adopters-accepters, privacy and access barriers can be obstacles to the full adoption of DPMs. The adopters-resisters perceived all five studied barriers as significant, though only the impersonalisation barrier seemed to matter when the barriers were related to their intention to fully adopt DPMs. Moreover, the results suggest that barriers have a stronger negative effect on the intention to fully adopt among those with extensive experience of DPMs. Practical implications: Based on the barriers affecting the intention of particular groups of bank customers to adopt DPMs, banks could implement customised measures to promote the ongoing development of digital financial services. Originality/value: In this under-researched area, this study provides empirical knowledge of the influence of various barriers on the intention of bank customers characterised as adopters-accepters and adopters-resisters to fully adopt DPMs. 
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8.
  • Dimitrova, Irina, et al. (författare)
  • Challenges in the Limited Choice of Payment Methods in Terms of Cashless Society: Bank Customers' Perspective (work in progress)
  • 2019
  • Ingår i: ICEEG 2019 Proceedings of the 2019 3rd International Conference on E-commerce, E-Business and E-Government. - New York, New York, USA : Association for Computing Machinery (ACM). - 9781450362375 ; , s. 45-48
  • Konferensbidrag (refereegranskat)abstract
    • This paper aims to give insights upon the main challenges that bank customers can encounter and their relationships to digital payment methods usage. An online survey will be applied for collecting data and sent to critical network groups (who are also bank customers). Additional virtual observations will be employed. Factor analysis is considered to be conducted to purify the data and to prepare for further analysis, i.e. regression models.
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9.
  • Dimitrova, Irina (författare)
  • Full-adoption of digital payment methods? : Barriers and barrier-breakers from a Swedish bank customer perspective
  • 2023
  • Licentiatavhandling (övrigt vetenskapligt/konstnärligt)abstract
    • Digitalisation and the Covid-19 pandemic have accelerated the decrease in demand for cash worldwide. This also concerns Sweden, which might be on its way to being the first cashless country in the world. The idea of a cashless society is motivated by various assumed benefits, although it also entails certain inherent challenges. The overall aim of this thesis is to describe and analyse the relationships between barriers and barrier-breakers, respectively, by considering two groups of bank customers, i.e., adopters-accepters and adopters-resisters, and their intentions to fully adopt digital payment methods. A supplementary aim is to investigate moderating effects, because those can affect how barriers and barrier-breakers may increase or decrease the intention to adopt digital payment methods. The thesis includes two papers, one focusing on barriers and the other on barrier-breakers.An online questionnaire was sent to the two groups of Swedish bank customers, i.e., young bank customers (representing adopters-accepters) and a social media group of cash advocates called Kontantupproret (representing adopters-resisters). The results reveal that adopters-accepters perceived privacy and access barriers to be significantly related to the intention to fully adopt digital payment methods, while adopters-resisters perceived only the impersonalisation barrier as significant. Moreover, both groups highlighted the credibility barrier-breaker, and the adopters-resisters also perceived usefulness and social influence as barrier-breakers in relation to the intention to fully adopt digital payment methods. Additional tests show that bank customers’ past experience may increase the negative effect of the privacy, access, and impersonalisation barriers on the intention to fully adopt digital payment methods. At the same time, the impersonalisation barrier may decrease the positive effect of the barrier-breakers.
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10.
  • Dimitrova, Irina (författare)
  • The cashless paradox : Adoption and resistance
  • 2024
  • Doktorsavhandling (övrigt vetenskapligt/konstnärligt)abstract
    • Digitalisation and the COVID-19 pandemic have accelerated the decrease in demand for cash worldwide. This also concerns Sweden, which might be on its way to being the first cashless country in the world. The idea of a cashless society is motivated by various assumed benefits, although it also entails certain inherent challenges. The overall aim of this thesis is to describe and analyse the relationships between barriers to realising a cashless society and the barrier-breakers, respectively, by considering two groups of bank customers, i.e., adopters-accepters and adopters-resisters, and their intention/resistance to fully adopt digital payment methods (DPMs). A supplementary aim is to investigate moderating and mediating effects because those can affect how barriers and barrier-breakers may increase or decrease the intention to adopt DPMs. This doctoral thesis includes four papers, focusing on barriers and the respective barrier-breakers, intention, and resistance. Quantitative and qualitative methods were used, starting with an online questionnaire. This approach combined the questionnaire with netnography in one of the papers, while the last paper is entirely a netnographic study. The results reveal that adopters-accepters perceive privacy and access barriers to be significantly related to the intention to fully adopt DPMs. The adopters-resisters perceive only the impersonalisation barrier as significant. Further tests show that bank customers’ past experience may increase the negative effect of the privacy, access, and impersonalisation barriers on the intention to fully adopt DPMs. Furthermore, both groups highlight the credibility barrier-breaker, and the adopters-resisters also perceive usefulness and social influence as barrier-breakers in relation to the intention to fully adopt DPMs. Additional tests show that the impersonalisation barrier may decrease the positive effect of the barrier-breakers. The thesis also shows that the impersonalisation barrier is hard for adopters-resisters to overcome with the social influence barrier-breaker. In a forced full-adoption scenario, this issue seems to cause negative commenting behaviours. Focusing on the access barrier as a repeatedly crucial issue, adopters-accepters may further experience negative attributes such as monologue, uncertainty, restriction, and ambiguity, which may lead to co-destruction of value and, in turn, to potential resistance to fully adopt DPMs.
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