| 1. |
- Ebbesson, Esbjörn, 1979-, et al.
(författare)
-
Criteria for social software implementation in Living Labs
- 2012
-
Ingår i: ISM 2012 workshop proceedings. - Trondheim : Akademika forlag. - 9788232100880 ; , s. 32-40
-
Konferensbidrag (refereegranskat)abstract
- Halmstad Living Lab has extended experience of working closely with end-users in cocreation projects and has, during recent years, started to experiment more and more with social software and other online software programs to include users in the innovation process. In this paper we draw upon our experiences as a Living Lab to generate a framework that details key criteria for implementation of social software in a Living Lab setting. The framework can be used to guide successful implementation of social software in co-creation projects and to help evaluate or assess proposed solutions to be used in a Living Lab setting to support user involvement.
|
|
| 2. |
- Ståhlbröst, Anna
(författare)
-
Challenges with social media for user involvement
- 2012
-
Ingår i: Innovation through social media. - Trondheim : Akademika forlag. - 9788232100880 ; , s. 50-60
-
Konferensbidrag (refereegranskat)abstract
- Integrating social media into the innovation process can offer great opportunities for organizations striving for user involvement. Due to the spread of social media in all types of user groups it is, today, possible to engage users all around the world in innovation activities simultaneously. But even if social media usage in innovation activities offers great opportunities, it can be challenging to know how to use it to engage users in these processes. In this paper, the purpose is to discuss and reflect on challenges and opportunities the use of social media for user involvement has. The study reported on is based on a university course in which the students had the assignment to use social media as a tool in their innovation process. The results in this paper show seven challenges that are important to handle when planning and carrying out a user involvement process by means of social software. These challenges relates to issues such as, for instance, the selection of social software to use, the timing of the involvement activities and the maturity of the innovation.
|
|
| 3. |
- Wiberg, Charlotte, 1968-, et al.
(författare)
-
Innovating social media : five strategies for successful digital entrepreneurship
- 2012
-
Ingår i: Innovation through Social Media. - Trondheim, Norge. - 9788232100880 ; , s. 119-126
-
Konferensbidrag (refereegranskat)abstract
- In the Swedish blogosphere, a high rate of blog readers and writers is woman. It includes some real success stories, where female bloggers are well established, widely known, and successful digital entrepreneurs. The study in this paper included 20 interviews with nine female bloggers, and results show upon five strategies for successful digital entrepreneurship: Out of the closet – from peaceful anonymity to strength to bloom on stage, Understanding the essence of technology – from constraint to transparency, Strategic cooperation between blogging peers, Informal relation management: positive encouragement and mentorship for newcomers, and finally, Becoming friends with your visitors.
|
|
