| 1. |
- Ablikim, M., et al.
(författare)
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Measurements of (XcJ)-> K+K-K+K- decays
- 2006
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Ingår i: Physics Letters B. - : Elsevier BV. - 0370-2693 .- 1873-2445. ; 642:3, s. 197-202
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Tidskriftsartikel (refereegranskat)abstract
- Using 14M psi(2S) events taken with the BESII detector, chi(cJ) -> 2(K+K-) decays are studied. For the four-kaon final state, the branching fractions are B(chi(c0,1,2) ->.2(K+K-)) = (3.48 +/- 0.23 +/- 0.47) x 10(-3), (0.70 +/- 0.13 +/- 0.10) x 10(-3), and (2.17 +/- 0.20 +/- 0.31) x 10(-3). For the phi K+K- final state, the branching fractions, which are measured for the first time, are B(chi(c0,1,2) -> phi K+K-) = (1.03 +/- 0.22 +/- 0.15) x 10(-3), (0.46 +/- 0.16 +/- 0.06) x 10(-3), and (1.67 +/- 0.26 +/- 0.24) x 10(-4). For the phi phi final state, B(chi(c0,2) -> phi phi) = (0.94 +/- 0.21 +/- 0.13) x 10(-3) and (1.70 +/- 0.30 +/- 0.25) x 10(-3).
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| 2. |
- Gao, Shang, 1982-, et al.
(författare)
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A study on Chinese consumers’ concern about books on online bookstores
- 2013
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Ingår i: Proceedings of the 7th International Conference on Ubiquitous Information Management and Communication, ICUIMC 2013. - New York, NY, USA : ACM Digital Library. - 9781450319584
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Konferensbidrag (refereegranskat)abstract
- This study examines Chinese consumers’ concern about books on online bookstores. To address this, four research questions are proposed. The data used in this study are collected from the book best-seller lists from the most popular online bookstores in China, which is Dangdang.com. It is found that the most Chinese consumers are mainly concerned with fiction, children’s books, inspirational books and books about life. Secondly, the exponential Smoothing is used to predict the book short-term attention. And the reasonable results prove that the prediction method chosen is appropriate. Lastly, based on the data on consumers’ preference on themes of the books from 2004 to 2011, we find that fiction is always ranked in the first place. At the same time, the other popular top-ranking themes are children book, health/mental health, and management.
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| 3. |
- Gao, Shang, 1982-, et al.
(författare)
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A study on distribution methods of mobile applications in China
- 2012
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Ingår i: Proceedings of the Seventh International Conference on Digital Information Management. - : IEEE conference proceedings. - 9781467324304 - 9781467324281 ; , s. 375-380
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Konferensbidrag (refereegranskat)abstract
- This study examines distribution methods of mobile applications in China. To address this, four research questions are proposed. Based on a sample from 262 respondents from the biggest city in central China, the results indicate that the most used mobile application in the Chinese market is instant messaging tools. It is found that majority of Chinese users are more likely to install mobile applications via the PC. Further, most respondents do not accept additional costs for software installation. In general, they are willing to pay less than one dollar for a mobile application. Last but not least, among the available transmission methods, the transfer of data between mobile devices via Bluetooth receives the highest ranking.
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| 4. |
- Gao, Shang, 1982-, et al.
(författare)
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An empirical examination of users’ adoption of mobile advertising in China
- 2016
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Ingår i: Information Development. - : Sage Publications. - 0266-6669 .- 1741-6469. ; 32:2, s. 203-215
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Tidskriftsartikel (refereegranskat)abstract
- With the development of mobile technology, mobile advertising has become popular worldwide. It seems that almost every user who owns a mobile device receives mobile advertisements from various service providers. However, most consumers hold negative attitudes towards mobile advertising. This research aims to investigate the factors which influence consumers’ adoption of mobile advertising. Based on a literature review from previous research, a research model is proposed. This research model is empirically evaluated using survey data collected from 302 receivers of mobile advertising in China. Consumers’ attitudes toward mobile advertising and incentives explain about 80 percent of consumers’ intention to receive mobile advertisements. In addition, entertainment, credibility, personalization and irritation all have direct effects on consumers’ attitudes toward mobile advertising; the effect of entertainment is quite strong. Both theoretical and practical implications of this research are discussed.
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| 5. |
- Gao, Shang, 1982-, et al.
(författare)
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An exploratory study on the adoption of mobile advertising in China
- 2014
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Ingår i: Information Systems Development. - Varaždin, Croatia : University of Zagreb, Faculty of Organization and Informatics Varazdin. - 9789536071432 ; , s. 250-257
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Konferensbidrag (refereegranskat)abstract
- With the development of mobile technology, mobile advertising has become popular worldwide. It seems that almost every user who owns a mobile device receives mobile advertisements from various service providers. However, most consumers hold negative attitude toward mobile advertising. Therefore, this research aims to investigate the factors which influence consumers' adoption of mobile advertising. Based on literature review from previous research, a research model was proposed. This research model was empirically evaluated using survey data collected from 302 receivers of mobile advertising. According to the analytical results of our study, consumers' attitude toward mobile advertising and incentives explain about 80% of consumers' intention to receive mobile advertisements. Besides, entertainment, credibility, personalization and irritation all have direct effects on consumers' toward mobile advertising, and the effect from entertainment is quite strong. Furthermore, both theoretical and practical implications of this study are discussed.
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| 6. |
- Gao, Shang, 1982-, et al.
(författare)
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The Adoption of Mobile Games in China : An Empirical Study
- 2014
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Ingår i: Service Science and Knowledge Innovation. - Berlin, Heidelberg : Springer Berlin/Heidelberg. - 9783642553554 - 9783642553547 ; , s. 368-377
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Bokkapitel (refereegranskat)abstract
- Mobile games have become very popular in recent years in China. This research aims to investigate the potential factors that influence users’ intention to play mobile games. Through the employment of structural equation modeling technology, a research model by extending technology acceptance model (TAM) with flow experience and social norms was proposed. This research model was empirically evaluated using survey data collected from 388 users about their perceptions of mobile games. Eleven research hypotheses were proposed in the study. Eight research hypotheses were positively significant supported, while three research hypotheses were rejected in this study. The result indicates that attitude and flow experience explain about 75% of uses’ intention to playing mobile games. It was found that social norms do not have direct effect on the intention to play a mobile game. But it affects the attitude directly. In addition, flow experience, perceived ease of use and perceived usefulness all have direct effects on users’ attitude toward playing a mobile game, and the effect from flow experience is quite strong. Flow experience plays an important role in the adoption of mobile games according to the analytical results of our study.
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| 7. |
- Gao, Shang, 1982-, et al.
(författare)
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The Effect of Flow Experience and Social Norms on the Adoption of Mobile Games in China
- 2016
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Ingår i: International Journal of Mobile Human Computer Interaction. - : IGI Global. - 1942-390X .- 1942-3918. ; 8:1, s. 83-102
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Tidskriftsartikel (refereegranskat)abstract
- This research examines the potential factors which influence users' intention to play mobile games. Through the employment of structural equation modeling technology, a research model extending the technology acceptance model (TAM) with flow experience and social norms is proposed. This research model was empirically evaluated using survey data collected from 565 users in the largest city in central China. And eleven research hypotheses were proposed. Eight hypotheses were positively supported on a significant level, while three hypotheses were rejected in this study. The result indicated that attitude and flow experience explained about 66% of users' intention to play mobile games. It was found that social norms did not have a direct effect on the intention to play a mobile game. However, it affected the attitude directly. In addition, flow experience, perceived ease of use and perceived usefulness all had direct effects on users' attitudes toward playing a mobile game. The research findings demonstrated that flow experience play an important role in the adoption of mobile games.
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| 8. |
- Zang, Zhe, et al.
(författare)
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An Examination of the Determinants of Customer Loyalty in Online Group-buying Context in China
- 2014
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Ingår i: The thirteenth Wuhan International conference on e-business. - Alfred, N.Y. : Alfred University Press. - 9780980051070 ; , s. 444-451
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Konferensbidrag (refereegranskat)abstract
- With the rapidly development of e-commerce, online shopping becomes very popular among Chinese customers. In the past few years, online group-buying has experienced big rise and fall, thus, how to retain customers and improve customer loyalty should be considered by the practitioners. This study aims to explore potential factors which contribute to customer loyalty in the online group-buying context. Based on the literature review, we proposed a research model included five factors which directly or indirectly affect customer loyalty of online group-buying. The model was empirically evaluated using survey data collected from 352 users, and the data was analyzed by the structural equation modeling technology. Six research hypotheses were proposed in the study. Four research hypotheses were positively significant supported, while two research hypotheses were rejected in this study. The result shows that both customer satisfaction and switching costs have positive effects on customer loyalty in the online group-buying context, and the effect from switching costs is stronger. Furthermore, structural assurances in the process of online group-buying have strong effect on customers' trust, while customer satisfaction is directly affected by trust. In addition, both theoretical and practical implications of this study are discussed at last.
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