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- Cetin, Gurel, et al.
(författare)
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The professional relationship between tour guides and tour operators
- 2017
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Ingår i: Scandinavian Journal of Hospitality and Tourism. - : Informa UK Limited. - 1502-2250 .- 1502-2269. ; 17:4, s. 345-357
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Tidskriftsartikel (refereegranskat)abstract
- Tour operators and tour guides are major stakeholders during production and operation of organized package tours. However, the relationship between them received little attention in tourism literature. This study intends to identify the dimensions of the relationship between the two parties and importance attained to different guiding roles both by tour operators and guides. It also explores the attitude gaps between tour operators and guides on various guiding attributes. The analyzed data were collected from 110 professional tour guides and 56 inbound tour operators. Numerous differences in perceptions were identified regarding importance attained to foreign language skills, group cohesion, holiday experience creation, entertainment, representation skills, contract compliance, image creation, itinerary compliance and identification with tour operators.
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- Cetin, Gurel, et al.
(författare)
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Willingness to pay for tourist tax in destinations : Empirical evidence from Istanbul
- 2017
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Ingår i: Economies. - Basel, Switzerland : MDPI AG. - 2227-7099. ; 5:2
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Tidskriftsartikel (refereegranskat)abstract
- Revenue generated from tourism taxes constitutes an important financial resource for local governments and tourism authorities to both ensure tourism sustainability and enhance the quality of tourist experiences. In order for tourism policy makers to create an efficient and fair tax system in tourism destinations, it is crucial to understand travelers’ perceptions concerning willingness to pay (WTP), tax rates, and their optimal allocation. The objectives of this paper, therefore, are to evaluate tourism taxes as a compensation tool to cover the costs of tourism and to measure tourists’ WTP. The paper also suggests a fair allocation of tax revenues based on tourists’ perceptions. A qualitative approach was used and data were collected through semi-structured in-depth interviews with international travelers to Istanbul, Turkey. The findings suggest that tourists are more likely to pay an additional amount of tax when this is earmarked for improvements in their experiences, but they are reluctant to take on liability concerning matters relating to destination sustainability. Based on the travelers’ perceptions, the paper also identified areas that need investment to improve tourist experiences. An interesting highlight of this paper is that the majority of surveyed respondents reported that their travel decisions would not be negatively affected even if the total cost of their vacation increased by one third. The findings are expected to offer fresh and much-needed insights into tourist taxation for tourism policy makers and stakeholders.
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