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- Aramo-Immonen, Heli, 1964-, et al.
(författare)
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Clustering the IMP thought : Searching roots and diversities in IMP research
- 2018
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Ingår i: 34th Annual Industrial Marketing & Purchasing Conference KEDGE Business School, Marseille, France, 4-7 September 2018.
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Konferensbidrag (refereegranskat)abstract
- IMP research is often treated as an empirical perspective describing complexities of repeated business-to-business exchanges and their embeddedness. While building on some common understandings and concepts, this paper asks: How homogeneous is the IMP research? This paper uses cluster analysis to capture the roots and various sub-groups of IMP research as means to depict the question of homogeneity (i.e. a core focus in the research) or heterogeneity (i.e. using references from other fields or specific to sub-fields) of the IMP thought. In this scientific work in progress paper we introduce how we design to use bibliographical methods in order to harvest data from an extensive amount of IMP-related articles written from the 1970’s onwards. In this first attempt to reveal IMP we used overall 294 articles yielded to 10,615 co-citation relationships. A threshold of minimum number of citations of a cited reference was set to five (5) to capture such references that have been cited in multiple publications. We introduce visual mapping of defined subject area clusters and as an example we describe shortly clusters. Perhaps not surprisingly our findings suggest that IMP research is not so homogenous, with at least four clear clusters of IMP-research each utilizing different key referenfernces.
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- Geissinger, Andrea, 1987-, et al.
(författare)
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Assessing consumer goals in the sharing economy : Evidence from Airbnb
- 2018
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Ingår i: Academy of Management Proceedings. - : Academy of Management.
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Konferensbidrag (refereegranskat)abstract
- This paper aims to analyze how consumers’ articulate goals associated with the sharing economy and its associated implications for consumer policy. By utilizing the methodological approach of Social Media Analytics (SMA), we track the ways in which consumers’ express goals and criticism associated to the popular accommodation sharing platform Airbnb. Based on our empirical material that covers 7,022 user-generated content published over a 12-month period, we illustrate a spectrum of eight distinct goals as well as associated dimensions of criticism that consumers demonstrate. While goals associated towards financial and efficiency gains are dominating, consumers’ criticism tends to be centered on macro environmental consequences of the sharing economy. In view of previous studies suggesting that utilitarian goals almost entirely dominate consumers’ goals associated with the sharing economy, this paper therefore contributes to extant literature on the phenomenon by illustrating the multitude of ways in which consumers relate to the sharing economy and the associated consequences for the scope, scale and speed of future ways in which the sharing economy can be regulated.
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| 3. |
- Geissinger, Andrea, 1987-, et al.
(författare)
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Gigging in the sharing economy
- 2018
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Ingår i: Reshaping Work 2018 conference.
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Konferensbidrag (övrigt vetenskapligt/konstnärligt)abstract
- Gigs define temporary works performed by individuals in various settings (Bogenhold, Klinglmair, & Kandutsch, 2017; Healy, Nicholson, & Pekarek, 2017; Horney, 2016; Lehdonvirta, 2018). Coined in the 1920s, its long tradition relates to music and art performers and their acting on stage. It represents some sort of temporality, meaning that the exact same task may not appear again, at least not in the same surrounding. Recent trends in business life have redefined work (cf. Öberg, 2012), have brought forth such concepts as freelance and gig economies to portray individuals as self-employed and the mentioned temporality of task (Gandini, 2016; Janofsky, 2015).At the rise of the sharing economy, that is, peer-to-peer based exchanges accomplished by digital platforms (e.g., Belk, 2014), the providing parties’ operations could well be seen as gigs intermediated online, but facilitated offline in temporary exchanges with users. The development of the sharing economy includes an increased plurality in ways to operate though (Mair & Reischauer, 2017), not the least underlined by how the peer-to-peer exchanges have sometimes turned into ways to earn living by the providing parties. This paper sets to investigate this phenomenon by particularly focusing on how various stakeholders – internal and external actors with direct or indirect influence or participation in the exchanges (cf. Freeman, 1984) – comprehend this development. The purpose of the paper is to categorize various stakeholders’ viewpoints and their influence on the understanding of gigs in the sharing economy.Empirically, the paper departs from two social-media data sets: one describing Uber, the other one Foodora, as two examples of sharing economy platforms. The data sets comprises more than 30,000 social media posts. The paper analyses how the providing side of these platforms is reported on in social media also taking into account who (type of stakeholder) posts about them. Preliminary findings indicate how the providing side, albeit both studied platforms would be characterized as highly commercialized, demonstrate quite different results related to those work conditions actually at hand. While this being the case, the data reveals a shared pattern of negative connotation across stakeholder groups, with them influencing one another across the social media. The negative descriptions do, as opposed to learnings from traditional stakeholder theory, indicate expressions well beyond stakes and influences by the particular stakeholder group: a user may well engage in talks about legal regulations, for instance, while it would had been expected to mostly engage with services provided, payments, and deliveries.The paper contributes to previous research in several ways: Firstly, the sharing economy literature is still mainly focused on the user side of sharing, meaning that this paper fills an empirical hole in its perspective. Secondly, the methodological approach taken allows for a broad, but also integrated capturing of individual stakeholders’ understanding of the phenomenon. Hence, it includes both the definition of various stakeholder groups and how they may influence one another. Thirdly, and as the theoretical contribution, the paper provides understanding for stakeholders, their influence and participation in digital settings, and particularly how influences and viewpoints of stakeholders become separated from their participation.
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| 7. |
- Geissinger, Andrea, 1987-, et al.
(författare)
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Institutional orders in the sharing economy : Community as an answer to the state-market-interlock
- 2018
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Ingår i: Academy of Management Proceedings. - : Academy of Management.
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Konferensbidrag (refereegranskat)abstract
- As the emergence of sharing economy firms changes existing institutional structures and bring forth increasing institutional complexity for firms, regulators and users alike, this paper aims to analyze how the public adhere to institutional orders in resolving emerging controversies associated with the sharing economy. By analyzing four cases of societal controversies concerning the accommodation sharing platform Airbnb in the Swedish market during 12 months between the years 2015-2016, we illustrate the ways in which the public adhered to three main institutional orders of state, market and community in resolving four identified controversies related to prostitution, racism, failure to pay taxes and housing shortage allegedly caused by the firm. In perspective to the ways in which extant literature emphasize state and market as fundamental institutional orders for resolving institutional complexity, our results highlights the role of community as a key institutional order situated in the intersection between the state and the market in the setting of the sharing economy.
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