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- Bankel, Amanda, 1992
(författare)
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Exploring the Role of Business Models in Large-Scale Diffusion of Solar Photovoltaics - A study of demand-side solar firms in Sweden
- 2022
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Licentiatavhandling (övrigt vetenskapligt/konstnärligt)abstract
- A rapid and large-scale diffusion of renewable energy technologies, like solar photovoltaics (PV), is crucial to slow down climate change. Research on technology diffusion explains that the rate and scale at which a new technology diffuses in society is influenced by the actors, networks, and institutions that make up its innovation system. Yet, little is known about firms participating in the deployment of solar PV, such as the firms that sell, install, or lease the technology. Particularly, there is a lack of knowledge on what business models firms use to commercialize solar PV, how these business models can be differentiated, and what influences the prevalence of different business models on a market. Such knowledge is essential for understanding under what conditions different business models emerge which, in turn, can lead to improved policy design targeted at facilitating large-scale diffusion of solar PV. This licentiate thesis takes a qualitative approach to explore business models’ role in large-scale diffusion of solar PV. Based on a literature review and a case study of firms involved with solar PV deployment in Sweden, the thesis identifies six types of solar business models that are differentiated based on value proposition, value creation and delivery system, and value capture. The results also show that the prevalence of business models is influenced by firm-internal factors (e.g., resources, partnerships, and strategies) and contextual factors (e.g., technology and institutions). These findings stress the importance of considering both an actor- and system perspective on business models in policy design.
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| 2. |
- Bankel, Amanda, 1992, et al.
(författare)
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Solar business models from a firm perspective – an empirical study of the Swedish market
- 2022
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Ingår i: Energy Policy. - : Elsevier BV. - 0301-4215. ; 166
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Tidskriftsartikel (refereegranskat)abstract
- A worldwide transition towards sustainable energy systems requires the diffusion of renewable electricity technologies. To achieve this, recent research has put emphasis on the role of business models as catalysts for sustainability transitions, particularly in the case of solar photovoltaics. Authors have identified a variety of solar business models that can be characterized based on roles, activities, and applications. In contrast, on the market, solar firms use business models to communicate their offer to clients, focusing on customers’ needs, how they organize their resources and activities to meet these needs and, in return, create value for themselves. The aim of this paper is to bridge the gap between the way the energy policy literature describes solar business models, and the way solar firms use them to communicate with their clients. The business models of 241 solar firms in Sweden were mapped and analyzed using a framework developed by Richardson (2008) as well as the roles, activities, and applications highlighted in solar business model literature. This led us to identify six types of solar business models. We found that there are some gaps and overlaps between theoretical and empirical solar business models which, in turn, have implications for theory and policy.
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| 3. |
- Johansson Mignon, Ingrid, 1983, et al.
(författare)
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Sustainable business models and innovation strategies to realize them: A review of 87 empirical cases
- 2023
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Ingår i: Business Strategy and the Environment. - : Wiley. - 1099-0836 .- 0964-4733. ; 32:4, s. 1357-1372
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Tidskriftsartikel (refereegranskat)abstract
- The importance of developing sustainable business models has recently received increased interest in society and among scholars. While firms attempt to innovate their business models towards sustainability or create new businesses to address sustainability issues, it becomes clear that there is no one-size-fits-all model when it comes to sustainable business models. Consequently, firms often struggle to identify, develop, and implement sustainable business models that suit them. This paper aims to address this problem by drawing on the wealth of recently published empirical studies and reviewing 87 cases where firms have performed business model innovation to achieve sustainable business models. Four main sustainable business models are identified that have been achieved through different business model innovation strategies. The review contributes to managers by offering a portfolio of strategies to achieve sustainable business models and to research by clarifying the relation between the business model innovation and sustainable business model concepts.
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