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Träfflista för sökning "WFRF:(Kietzmann Tim C) ;hsvcat:5"

Search: WFRF:(Kietzmann Tim C) > Social Sciences

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1.
  • Paschen, Jeannette, 1974-, et al. (author)
  • Unpacking artificial intelligence – How the building blocks of artificial intelligence (AI) contribute to creating market knowledge from big data
  • Other publication (other academic/artistic)abstract
    • Purpose:This study explains artificial intelligence (AI) and its contributions to creating market knowledge from big data. Specifically, this study describes the foundational building blocks of any AI technology, their interrelationships and the implications of different building blocks with respect to creating market knowledge, along with illustrative examples. Design/methodology/approach:The study is conceptual and proposes a framework to explicate the phenomenon AI and its building blocks. It further provides a model of how AI contributes to creating market knowledge from big data. Findings:The study explains AI from an input–processes–output lens and explicates the six foundational building blocks of AI. It discusses how the use of different building blocks transforms data into information and knowledge. It proposes a conceptual model to explicate the role of AI in creating market knowledge and suggests avenues for future research. Practical implications:This study explains the phenomenon artificial intelligence, how it works and its relevance for creating market knowledge for B2B firms. Originality/value:The study contributes to the literature on market knowledge and addresses calls for more scholarly research to understand AI and its implication for creating market knowledge.
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2.
  • Fjell, Anders M., et al. (author)
  • Poor Self-Reported Sleep is Related to Regional Cortical Thinning in Aging but not Memory Decline-Results From the Lifebrain Consortium
  • 2021
  • In: Cerebral Cortex. - : Oxford University Press. - 1047-3211 .- 1460-2199. ; 31:4, s. 1953-1969
  • Journal article (peer-reviewed)abstract
    • We examined whether sleep quality and quantity are associated with cortical and memory changes in cognitively healthy participants across the adult lifespan. Associations between self-reported sleep parameters (Pittsburgh Sleep Quality Index, PSQI) and longitudinal cortical change were tested using five samples from the Lifebrain consortium (n = 2205, 4363 MRIs, 18-92 years). In additional analyses, we tested coherence with cell-specific gene expression maps from the Allen Human Brain Atlas, and relations to changes in memory performance. "PSQI # 1 Subjective sleep quality" and "PSQI #5 Sleep disturbances" were related to thinning of the right lateral temporal cortex, with lower quality and more disturbances being associated with faster thinning. The association with "PSQI #5 Sleep disturbances" emerged after 60 years, especially in regions with high expression of genes related to oligodendrocytes and S1 pyramidal neurons. None of the sleep scales were related to a longitudinal change in episodic memory function, suggesting that sleep-related cortical changes were independent of cognitive decline. The relationship to cortical brain change suggests that self-reported sleep parameters are relevant in lifespan studies, but small effect sizes indicate that self-reported sleep is not a good biomarker of general cortical degeneration in healthy older adults.
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