3. |
-
Strategy & Entrepreneurship
- 2012
-
Samlingsverk (redaktörskap) (övrigt vetenskapligt/konstnärligt)abstract
- The times when the chances that incremental optimisation of organisations could lead to sustained competitive advantage were great seem long gone. In today’s economy, organisations aspiring to reap any advantage at all will most likely be forced to master the reinvention of their business models on a regular basis – or better still, create new ones. The strategists and decision-makers who can combine strategic vision, foresight and rapid execution of change with an entrepreneurial mindset face a brighter future. But what does it take to actually combine and merge strategic management and the ability to drive innovation and new business development? This volume addresses these challenges of integrating strategy and entrepreneurship, and competitive advantage, focus and innovation. It includes the recent work by leading scholars such as Jay Barney, Nicolai Foss, Peter Klein and John Mathews.
|
|