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Responding the mark...
Responding the market demand and improving product utilization using rent-and-sell strategy
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- Kumar, Vijay, 1989- (författare)
- Högskolan i Borås,Akademin för textil, teknik och ekonomi
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- Ekwall, Daniel, 1974- (författare)
- Högskolan i Borås,Akademin för textil, teknik och ekonomi
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(creator_code:org_t)
- 2019
- 2019
- Engelska.
- Relaterad länk:
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https://urn.kb.se/re...
Abstract
Ämnesord
Stäng
- The purpose of this article is to analyse a business scenario, which combines the apparel rent-and-sell strategies to maximize apparel utilization while reducing the overall demand for new products. The developed game theory models hypothesize aspects including product quality, manufacturing cost, product use-cycles, and renting as alternate to buying to investigate their impact on the supply chain actors. Further, the developed supply chain scenarios have been numerically illustrated and compared against the sell-only business scenario to quantify the impact of product renting.
Ämnesord
- SAMHÄLLSVETENSKAP -- Ekonomi och näringsliv -- Företagsekonomi (hsv//swe)
- SOCIAL SCIENCES -- Economics and Business -- Business Administration (hsv//eng)
Nyckelord
- game theory
- supply chain setup
- alternative business model
- product utilization
- Textil och mode (generell)
- Textiles and Fashion (General)
- Business and IT
- Handel och IT
Publikations- och innehållstyp
- ref (ämneskategori)
- kon (ämneskategori)