| 1. |
- Angelis, Jannis, et al.
(author)
-
Blockchain adoption : a value driver perspective
- 2019
-
In: Business Horizons. - : Elsevier BV. - 0007-6813 .- 1873-6068. ; 62:3, s. 307-314
-
Research review (peer-reviewed)abstract
- The ongoing discussion regarding blockchain technologies is focused primarily on cryptocurrencies, but blockchain features and functionalities have developed beyond financial instruments. As the technologies provide new functionalities, the associated value proposition changes as well. This study explores the relationship between blockchain technologies and their underlying value drivers. Four identified distinct blockchain stages of increased maturity are analyzed and discussed. This covers the evolutionary technology types focused on transactions, smart contracts, decentralized applications, and the introduction of artificial intelligence supporting decentralized decision making. In addition, we address management issues around appropriate blockchain adoption using a blockchain value driver-focused framework that gives decision makers actionable questions and recommendations. We provide practitioners with a method for assessing suitable blockchain adoption that addresses the specific value creation associated with a given organizational strategy. For academics, we critically identify and assess the characteristics of the blockchain stages and their strategy implications and provide a structured approach conceptualizing blockchain technology evolution.
|
|
| 2. |
- Berthon, Pierre, et al.
(author)
-
When memes program the genes : What managers need to know about the emerging genetic revolution
- 2023
-
In: Business Horizons. - : Elsevier BV. - 0007-6813 .- 1873-6068. ; 66:4, s. 423-431
-
Journal article (peer-reviewed)abstract
- Many industries and their offerings have fallen victim to managerial shortsightedness. Firms often believe they are invincible and see themselves as immune to threats from seemingly unrelated technologies. There seemed to be no apparent link between bound paper books and the emerging internet, no discernible ties between the video rental business and streaming technologies, and no obvious connections between photography and cellular phones. When these associations were established by means of other, newer technologies, major incumbent firms such as Barnes & Noble, Blockbuster, and Kodak came crashing down. CRISPR is the technology of the moment, one that will enable the programming of evolution. While we might think about gene editing in terms of cures for diseases, its repercussions will impact almost every domain of human and planetary development, and sooner than one might think. In this installment of On The Horizon, we adopt an evolutionary perspective to understand the impact of the genetic revolution on firms regardless of industry.
|
|
| 3. |
- Boon, Edward, et al.
(author)
-
Managing information sharing in online communities and marketplaces
- 2015
-
In: Business Horizons. - : Elsevier BV. - 0007-6813 .- 1873-6068. ; 58:3, s. 347-353
-
Journal article (peer-reviewed)abstract
- Companies can engage with many online social networks and communities to attract customers, disseminate product information, conduct research, and stimulate innovation. However, for these activities to be successful, it is key that consumers at these platforms trust each other and are willing to share their knowledge freely. The study presented in this article assesses what companies can do to encourage members of online communities and marketplaces to share information with others. For this purpose, a netnographic study was conducted of Etsy.com, an online marketplace for handcrafted and vintage products. The study revealed several key findings: companies can stimulate information sharing through activities that build trust and develop a norm of reciprocity; rules and guidelines are helpful to discourage abuse, but do little to stimulate sharing; and companies should give the right example by sharing knowledge themselves. The guidelines that were developed based on these findings can be used by companies that own or manage an online community as well as by those who intend to engage with one.
|
|
| 4. |
- Brown, Terrence, 1962-, et al.
(author)
-
Seeking funding in order to sell: Crowdfunding as a marketing tool
- 2017
-
In: Business Horizons. - : Elsevier. - 0007-6813 .- 1873-6068. ; 60:2, s. 189-195
-
Journal article (peer-reviewed)abstract
- Websites such as Indiegogo and Kickstarter have attracted much attention for their ability to enable organizations and individuals to raise funds from ordinary people who contribute for a number of reasons. This phenomenon is called crowd- funding. Crowdfunding permits organizations and individuals to obtain investments they otherwise might not receive from more traditional sources such as banks, angel investors, and stock markets. A number of now well-known startups had their origins in crowdfunding. More recently, established organizations have begun to use crowd- funding websites not only as a source of finance, but also as marketing platforms. In this way, they have been able to ensure a ready market for their new offerings, with full sales pipelines, and to use the platforms as vehicles to boost brand image and gain support for brand-related causes. This adaptation of crowdfunding for marketing purposes is not without its problems, however, and organizations would be well advised to consider not only the opportunities these platforms provide, but also their limitations
|
|
| 5. |
- Brown, Terrence, 1962-
(author)
-
Sensor-based entrepreneurship: A framework for developing new products and services
- 2017
-
In: Business Horizons. - : Elsevier. - 0007-6813 .- 1873-6068. ; 60:6, s. 819-830
-
Journal article (peer-reviewed)abstract
- As the Internet of Things (IoT) begins to dominate the technology landscape, there will be new products and services that will become technically and financially feasible. Internet technologies and advancements in social interac- tion tools have led to an increase in the use of the crowd as a provider of business solutions. Yet, we have seen a mere fraction of the possibilities of crowdsourcing technologies. This is because most of the development, discussion, and research around crowdsourcing has focused on active-input crowdsourcing. However, the real transformative pressure will come from passive sources of data generated primarily by developing and growing sensor technologies. This next generation of crowdsour- cing will be a game changer for entrepreneurial opportunities. As crowdsourcing systems proliferate, more input will be acquired from sensors, artificial intelligence, bots, and other devices. As a result of this explosion, the variety of product and service opportunities will swell as entrepreneurs become more aware of technologies merging–—such as the combination of crowdsourcing, sensors, and big data into a new type of entrepreneurship: sensor-based entrepreneurship. The purpose of this research is to contribute by (1) clarifying the next generation of crowdsourcing and (2) developing and presenting a framework to help sensor-based entrepreneurs plan, develop, and map their new products and services.
|
|
| 6. |
- Cedergren, Stefan, et al.
(author)
-
Evaluation of performance in a product development context
- 2010. - 4
-
In: Business Horizons. - : Elsevier. - 0007-6813 .- 1873-6068. ; 53:4, s. 359-369
-
Journal article (peer-reviewed)abstract
- In today's competitive environment, the need is greater than ever to deploy product development investments more effectively. To assist managers, we have developed two conceptual tools to support the evaluation of performance in product development. The Performance Measurement Evaluation Matrix (PMEX) helps managers evaluate performance measurement systems they currently use, in order to identify areas requiring improvement. Results from using the PMEX indicate that it is common to associate performance measurements with the efficiency aspects of time, cost, and quality, without monitoring the value created. Performance is largely perceived by managers in terms of time, cost, and quality of the activities in the later phases of the development process. We contend that an effective performance measurement system is based on performance criteria, and then derives measurements based on these. It is argued that there should be a change in the perception of performance, before performance evaluation systems can be improved. The Product Development Organizational Performance Model (PDOPM) assists in developing the perception of performance by relating uncertainty, efficiency, and effectiveness at three generic activity levels within the product development function. The use of our tools provides an improved perception of performance and its measurement, thus enabling improvements to the evaluation of performance.
|
|
| 7. |
- Dabirian, Amir, et al.
(author)
-
A great place to work!? : Understanding crowdsourced employer branding
- 2017
-
In: Business Horizons. - : Elsevier. - 0007-6813 .- 1873-6068. ; 60:2, s. 197-205
-
Journal article (peer-reviewed)abstract
- The benefits provided by employment and identified with a specific employing company are referred to as employer branding. We argue that when employees use IT to share and access work-related experiences openly across organizations, their expectations and assessments of workplaces change. We collected 38,000 reviews of the highest and lowest ranked employers on Glassdoor, an online crowdsourced employer branding platform. Using IBM Watson to analyze the data, we identify seven employer branding value propositions that current, former, and potential employees care about when they collectively evaluate employers. These propositions include (1) social elements of work, (2) interesting and challenging work tasks, (3) the extent to which skills can be applied in meaningful ways, (4) opportunities for professional development, (5) economic issues tied to compensation, (6) the role of management, and (7) work/life balance. We clarify that these value propositions do not all matter to the same extent and demonstrate how their relative valences and weights differ across organizations, especially if institutions are considered particularly good or bad places to work. Based on these findings, we show how employers can use crowdsourced employer branding intelligence to become great places to work that attract highly qualified employees.
|
|
| 8. |
- DesAutels, Philip
(author)
-
UGIS : Understanding the nature of user-generated information systems
- 2011
-
In: Business Horizons. - : Elsevier BV. - 0007-6813 .- 1873-6068. ; 54:3, s. 185-192
-
Journal article (peer-reviewed)abstract
- People from around the world are bringing together a variety of information technologies-devices, services, applications, networks, and information-to create personal information systems. This emerging phenomenon is enabled by a convergence of inexpensive, powerful, and ubiquitous devices and applications connected through global networks, motivated by an open ideology and enacted by 'prosuming' users. This article examines the phenomenon of the user-generated information system (UGIS) to better understand its origins and thereby describe its nature. A formal definition of UGIS is developed, and its components described. A model of the ideological and technical forces that contribute to the changing role of the user as information system creator, and to the emergence of this capability and issues, is introduced. Implications for managers are discussed
|
|
| 9. |
- Eriksson, Theresa, et al.
(author)
-
Crafting a paying-it-forward mindset in business: Five principles for a competitive employer branding advantage
- 2023
-
In: Business Horizons. - : Elsevier. - 0007-6813 .- 1873-6068. ; 66:1, s. 51-64
-
Journal article (peer-reviewed)abstract
- Kindness can strengthen your employer brand. The business environment is changing, and the value of kindness in the corporate world is garnering increased attention. Paying it forward is a way to pass acts of kindness on to others. This allows employees and business partners to go above and beyond formal expectations that not only benefit the individuals involved but also the businesses they represent. Paying it forward can potentially create competitive advantage for firms from an employer branding perspective (to attract and retain talent) and in the broader market sense. This behavior can strengthen the employer brand in numerous and effective ways, and managers must understand, engage in, and encourage such conduct. In this article, we discuss different examples, benefits, and risks of paying kindness forward on a micro-, meso-, and macro-level. After providing this foundation, we introduce practical guidelines for managers on how to foster a paying-it-forward mindset among employees and the broader organization. The guidelines were created using insights from interviews we conducted with stakeholders in a business ecosystem in northern Sweden.
|
|
| 10. |
- Farshid, Mana, et al.
(author)
-
Go boldly! : Explore augmented reality (AR), virtual reality (VR), and mixed reality (MR) for business
- 2018
-
In: Business Horizons. - : Elsevier. - 0007-6813 .- 1873-6068. ; 61:5, s. 657-663
-
Journal article (peer-reviewed)abstract
- It is not surprising that managers find it hard to distinguish similar-sounding, IT-based concepts such as augmented reality and virtual reality. To many, all of these constructs mean nearly the same and, as a result, the terms are often used interchangeably. This confusion holds back those eager to explore the different opportunities these new technologies present. This Executive Digest presents six different types of reality and virtual reality—(1) reality, (2) augmented reality, (3) virtual reality, (4) mixed reality, (5) augmented virtuality, and (6) virtuality—as part of our actual reality/virtual reality continuum. We then illustrate their differences using a common example and outline business applications for each type
|
|
