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1.
  • Bouvier, Gwen, 1974-, et al. (author)
  • Qualitative Research Using Social Media
  • 2022
  • Book (peer-reviewed)abstract
    • Do you want to study influencers? Opinions and comments on a set of posts? Look at collections of photos or videos on Instagram? Qualitative Research Using Social Media guides the reader in what different kinds of qualitative research can be applied to social media data. It introduces students, as well as those who are new to the field, to developing and carrying out concrete research projects. The book takes the reader through the stages of choosing data, formulating a research question, and choosing and applying method(s).Written in a clear and accessible manner with current social media examples throughout, the book provides a step-by-step overview of a range of qualitative methods. These are presented in clear ways to show how to analyze many different types of social media content, including language and visual content such as memes, gifs, photographs, and film clips. Methods examined include critical discourse analysis, content analysis, multimodal analysis, ethnography, and focus groups. Most importantly, the chapters and examples show how to ask the kinds of questions that are relevant for us at this present point in our societies, where social media is highly integrated into how we live. Social media is used for political communication, social activism, as well as commercial activities and mundane everyday things, and it can transform how all these are accomplished and even what they mean.Drawing on examples from Twitter, Instagram, YouTube, TikTok, Facebook, Snapchat, Reddit, Weibo, and others, this book will be suitable for undergraduate students studying social media research courses in media and communications, as well as other humanities such as linguistics and social science-based degrees.
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2.
  • Ihlen, Øyvind, et al. (author)
  • Transparency beyond information disclosure : strategies of the Scandinavian public health authorities during the COVID-19 pandemic
  • 2022
  • In: Journal of Risk Research. - : Taylor & Francis. - 1366-9877 .- 1466-4461. ; 25:10, s. 1176-1189
  • Journal article (peer-reviewed)abstract
    • The concept of transparency has been problematized in risk research. This exploratory study contributes to the risk literature by considering an established three-dimensional transparency framework (information substantiality, accountability, and participation) and discussing the opportunities for and challenges to risk communication in relation to the framework. Furthermore, we examine the strategies of Scandinavian health authorities during the COVID-19 pandemic and the different levels of public trust in these authorities. In general, Norwegian authorities received higher levels of trust than their Swedish and Danish counterparts. We argue that this was partly due to differences in transparency management. Our findings support the importance of the three transparency dimensions and indicate that transparency regarding uncertainties positively impacts levels of trust.
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4.
  • Offerdal, Truls Strand, et al. (author)
  • “We Do Not Have Any Further Info to Add, Unfortunately” : Strategic Disengagement on Public Health Facebook Pages
  • 2022
  • In: International Journal of Strategic Communication. - : Lawrence Erlbaum Associates. - 1553-118X .- 1553-1198. ; 16:3, s. 499-515
  • Journal article (peer-reviewed)abstract
    • During the COVID-19 pandemic, communication with the public has been a central concern for state actors. One important question has been how to best use social media to ensure the sufficient uptake of their advice and recommendations to the public. With regard to such strategic communicative aims, a significant amount of attention has been previously devoted to the engagement, interaction, and dialogic forms of strategic communication on social media. This paper, however, focuses on an aspect that has not been discussed much in the literature: the need an organization might have to disengage due to a lack of resources or when a conversation has stalled. Using the communication that Scandinavian public health authorities carried out through their Facebook pages as cases, this paper employs a thematic analysis of the associated posts and qualitative interviews with employees to argue that these institutions use three disengagement strategies: 1) contradiction, 2) meta-discursive disengagement, and 3) disengagement through sympathy/empathy. Based on this, we consider the strategic potential of disengagement and discuss whether disengagement strategies can be considered legitimate tools for public health organizations’ crisis communication that can allow them to achieve the dual aim of ensuring citizens’ support for and compliance with authorities’ recommendations.
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5.
  • Rasmussen, Joel, 1978- (author)
  • A scenario-based focus group study on attitudes toward returning or migrating in the aftermath of radionuclide decontamination
  • 2021
  • Conference paper (peer-reviewed)abstract
    • The present analysis of focus group discussions follows up on a survey study that showed clear demographic differences regarding the public’s attitudes to various measures after a possible nuclear accident with radioactive fallout in residential areas. Against the background of these attitudinal differences found along demographics, this focus group study recruited respondents who would likely differ in their chosen approach to risks and measures, but with the aim of studying how they choose to articulate attitudes in the discussions. What they all were asked to relate to was a scenario where radioactive fallout has prompted evacuation and decontamination, and later the possibility of continuing to live in their home but with certain rules of conduct because all the surrounding areas are not decontaminated and safe - a very likely outcome in the case of a radionuclide accident. Using concepts from appraisal analysis, the conversations from 12 focus groups were studied. With the exception of some elderly men, who articulate lower risk and greater acceptance of and attachment to the decontaminated home area, the results show that the respondents create a negative alignment with the scenario of living in a decontaminated neighborhood, and thus present more positive attitudes to moving permanently. The respondents acknowledge that the authorities make an effort in such a situation, but then raise critical questions, thus often using so-called concession/counter pairs to endorse balanced opinions. Overall, the objections, consisting of evaluative categorization and adjectives and modal choices in the upper scale of intensification, signal discomfort and worry on a number of themes including (1) the severity and magnitude of the risk across time and space, (2) the uncertainty of knowledge, (3) restrictions on the use of environments, and (4) children’s vulnerability and proneness to testing boundaries (including spatial restrictions, see point 3). These results demonstrate that the predominant, international government measures presented as restoration (with evacuation, decontamination, and the supposed return to normal life) are articulated and evaluated very differently and critically by most focus group participants. Thus, the study lastly discusses how risk governance in the area of radionuclide risk could be developed in order to incorporate, instead of counteracting, citizens’ understanding of risk and safety.
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6.
  • Rasmussen, Joel, 1978- (author)
  • Attitudes in risk discourse
  • 2013
  • In: Rhetoric in Society 4 Book of abstracts. ; , s. -20
  • Conference paper (other academic/artistic)
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7.
  • Rasmussen, Joel, 1978-, et al. (author)
  • Citizens' Communication Needs and Attitudes to Risk in a Nuclear Accident Scenario : A Mixed Methods Study
  • 2022
  • In: International Journal of Environmental Research and Public Health. - : MDPI. - 1661-7827 .- 1660-4601. ; 19:13
  • Journal article (peer-reviewed)abstract
    • The potential devastation that a nuclear accident can cause to public health and the surrounding environment demands robust emergency preparedness. This includes gaining a greater knowledge of citizens' needs in situations involving radiation risk. The present study examines citizens' attitudes to a remediation scenario and their information and communication needs, using focus group data (n = 39) and survey data (n = 2291) from Sweden. The focus groups uniquely showed that adults of all ages express health concerns regarding young children, and many also do so regarding domestic animals. Said protective sentiments stem from a worry that even low-dose radiation is a transboundary, lingering health risk. It leads to doubts about living in a decontaminated area, and high demands on fast, continuous communication that in key phases of decontamination affords dialogue. Additionally, the survey results show that less favorable attitudes to the remediation scenario-worry over risk, doubt about decontamination effectiveness, and preferences to move away from a remediation area-are associated with the need for in-person meetings and dialogue. Risk managers should thus prepare for the need for both in-person meetings and frequent information provision tasks, but also that in-person, citizen meetings are likely to feature an over-representation of critical voices, forming very challenging communication tasks.
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8.
  • Rasmussen, Joel, 1978- (author)
  • Combining governmentality and discourse analysis : An application on focus groups discussing radioactive decontamination
  • 2023
  • In: Risk Discourse and Responsibility. - Amsterdam : John Benjamins Publishing Company. - 9789027213891 - 9789027249739 ; , s. 40-64
  • Book chapter (peer-reviewed)abstract
    • This chapter introduces a governmentality approach to issues of risk and safety, and carves out an analytical framework that combines it with appraisal analysis. From the perspective of governmentality, responsibilisation is the social process whereby actors assign/assume various moral duties that benefit governing purposes. Institutions and organisations are also increasingly trying to involve and motivate people to manage risk themselves and thus ‘partner’ with them in large-scale tasks of improving health and safety. Appraisal analysis can help demonstrate how actors evaluate risks and safety measures and how they assume or resist positions of responsibility. The analytical model proposed more specifically aids an examination of how actors appraise (a) what are risks and what should be protected; (b) safety measures spanning collective and individual protection (or lack thereof ); and (c) safety measures spanning behavioural prompts and risk elimination. Choices along these dimensions stand in a dialectical relationship to certain pervasive, global discourses of risk governance. Focus group discussions on a nuclear power plant (NPP) accident scenario are analysed, for which state agencies plan to recover contaminated neighbourhoods. The analysis shows that an enduring inconsistency in the policy of governing risk through the logic of recovery and individualised responsibility is a risk mitigation strategy that requires that the risk be considered tolerable by those who are to face it – a condition that is met only partially. It is therefore likely that such a policy will be met with resistance in the event of a nuclear accident, as it was after the Fukushima Daiichi disaster.
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