| 1. |
- Canadi, Michael, et al.
(author)
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Application of QR Codes in Online Travel Distribution
- 2010
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In: Information and Communication Technologies in Tourism 2010. - Vienna, New York : Springer. ; , s. in print-
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Conference paper (peer-reviewed)abstract
- Mobile services support various situations in everyday life and with the spread of mobile internet and better equipped mobile devices mobile services are becoming increasingly important, especially in tourism. Mobile tagging, based on QR codes or similar approaches, offers a technique to increase the accessibility of mobile services. In this paper potential applications of QR Codes in tourism, and specifically within a cultural institution (the Mercedes-Benz Museum), are identified and prototypically implemented. In a second step, these application scenarios are evaluated within a test user study. Results show that both, usability and intention to use the services are potentially high and QR codes are able to provide additional comfort in accessing mobile content and services.
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| 2. |
- Fuchs, Matthias, et al.
(author)
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Sustainable, Fair and Agreed - Financing DMOs in spite of the Global Economic Crisis : Some Evidences from Sweden
- 2011
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In: Coping with Global Climate Change. - Bolzano : EURAC. - 9783902811165 ; , s. 155-172
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Conference paper (peer-reviewed)abstract
- This study delivers some explanations for and evidence from DMOS’ financing systems based on membership fees. After having discussed social science theories explaining various aspects concerning DMO financing, case studies from three Swedish destinations are presented and alternative models for DMO financing are established. Finally, membership fees are exemplarily calculated by the proposed financing models based on the value-added concept. The goal to adapt and modify historically grown DMO charging systems towards greater fairness, financial sustainability and community commitment was partly reached
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| 3. |
- Pitman, Arthur, et al.
(author)
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Web Usage Mining in Tourism : A Query Term Analysis and Clustering Approach
- 2010
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In: <em>Information and Communication Technologies in Tourism 2010</em>. - : Springer.
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Conference paper (peer-reviewed)abstract
- According to current research, one of the most promising applications for web usage mining (WUM) is in identifying homogenous user subgroups (Liu, 2008). This paper presents a prototypical workflow and tools for analyzing user sessions to extract business intelligence hidden in web log data. By considering a leading Swedish destination gateway, we demonstrate how query term analysis in combination with session clustering can be utilized to effectively explore the information needs of website users. The system thus overcomes many of the limitations of typical web site analysis tools that only offer general statistics and ignore the opportunities offered by unsupervised learning techniques.
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| 4. |
- Scholochow, Christina, et al.
(author)
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ICT Efficiency and Effectiveness in the Hotel Sector : A Three Stage DEA Approach
- 2010
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In: Information and Communication Technologies in Tourism 2010. - New York : Springer.
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Conference paper (peer-reviewed)abstract
- A data envelopment analysis model is presented to investigate information and communication technology’s (ICT) efficiency and effectiveness in the Austrian hotel sector. The proposed three-stage procedure allows to evaluate both, allocative efficiency of expenses devoted to ICTS, the effectiveness of ICTS to maximise the level of output, and finally, to validate the model by relating total output to total input. In order to obtain a most comprehensive picture subjective assessments about adoption conditions and efficiency gains induced by ICTS are additionally considered. Data is gathered via online surveys in 2008 by addressing the managers of 3,600 Austrian hotels. Results show that the impact of ICTS on productivity gains is positive and significant. However, results also suggest that intermediate ICT adopters show lowest allocative efficiency compared to heavy and weak ICT adopters. Similarly, ICTS’ effectiveness in generating hotel revenues is proved only for heavy and weak ICT adopters.
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| 8. |
- Fuchs, Matthias, et al.
(author)
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Multi-criteria ratings for recommender systems : An empirical analysis in the tourism domain
- 2012
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In: Lecture Notes in Business Information Processing. - Berlin, Heidelberg : Springer. - 9783642322723 ; , s. 100-111
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Conference paper (other academic/artistic)abstract
- Most recommendation systems require some form of user feedback such as ratings in order to make personalized propositions of items. Typically ratings are unidimensional in the sense of consisting of a scalar value that represents the user's appreciation for the rated item. Multi-criteria ratings allow users to express more differentiated opinions by allowing separate ratings for different aspects or dimensions of an item. Recent approaches of multi-criteria recommender systems are able to exploit this multifaceted user feedback and make personalized propositions that are more accurate than recommendations based on unidimensional rating data. However, most proposed multi-criteria recommendation algorithms simply exploit the fact that a richer feature space allows building more accurate predictive models without considering the semantics and available domain expertise. This paper contributes on the latter aspects by analyzing multi-criteria ratings from the major etourism platform, TripAdvisor, and structuring raters' overall satisfaction with the help of a Penalty-Reward Contrast analysis. We identify that several a-priori user segments significantly differ in the way overall satisfaction can be explained by multi-criteria rating dimensions. This finding has implications for practical algorithm development that needs to consider different user segments. © 2012 Springer-Verlag.
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| 9. |
- Höpken, Wolfram, et al.
(author)
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The knowledge destination : – a customer information-based destination management information system
- 2011
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In: <em>Information and Communication Technologies in Tourism 2011</em>. - Vienna : Springer. - 9783709105023 ; , s. 417-429
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Conference paper (peer-reviewed)abstract
- Huge amounts of customer-based data, such as tourists' website navigation, transaction and survey data are available in tourism destinations, however, remain largely unused (Pyo, 2002). This paper presents the concept of a knowledge-based destination management information system (DMIS) that supports value creation through enhanced decision making. Information is extracted from heterogeneous data sources of the Swedish tourism destination of Are and is categorized in explicit feedback (e.g. survey data) and implicit information traces (e.g. navigation and transaction data). Methods of business intelligence are applied to retrieve interesting data patterns, thus, to generate knowledge in the form of empirically validated models. The paper deduces new insights about the applicability of data mining techniques and related models at tourist destinations depending on the type of tourism data and concrete problem characteristics at hand (Pick & Schell, 2002).
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| 10. |
- Kuttainen, Christer, et al.
(author)
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Social media monitoring and analysis in tourism
- 2012
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In: <em>Proceedings of the 2<sup>nd</sup> Advances in hospitality and tourism marketing & management conference</em>. - 9789602871393
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Conference paper (peer-reviewed)
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