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- Gambarato, Renira R.
(author)
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Para um bom entendedor, um ícone basta [One Icon is Sufficient for the Ones Who can Get it]
- 2004
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In: Revista Prosa. ; :4, s. 31-37
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Journal article (peer-reviewed)abstract
- The article discusses the design praxis in relation to the Peircean semiotics. It approaches the product as sign. The product should communicate its functions; it should emit its message. Its own form communicates. So to transmit messages in a creative way through the design is necessary to work the associations by similarity more intensely to obtain object-signs riches in information and analogies.
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