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Value Network Transformation : Digital Service Innovation in the Vehicle Industry

Akram, Asif, 1978- (author)
Gothenburg University,Göteborgs universitet,Högskolan i Halmstad,Människa och Informationsteknologi (MI-lab),University of Gothenburg, Gothenburg, Sweden,Institutionen för tillämpad informationsteknologi (GU),Department of Applied Information Technology (GU)
Åkesson, Maria, Senior Lecturer (thesis advisor)
Högskolan i Halmstad,Människa och Informationsteknologi (MI-lab)
Bygstad, Bendik, Professor (opponent)
University of Oslo, Oslo, Norway
 (creator_code:org_t)
ISBN 9789198206968
Gothenburg : University of Gothenburg, 2016
English 169 s.
Series: Gothenburg studies in informatics (online), 1651-8225
  • Doctoral thesis (other academic/artistic)
Abstract Subject headings
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  • Advancement in digital technology is rapidly changing the contemporary landscape of business and associated networks for manufacturing firms. Many traditional physical products are now being embedded with digital components, providing them digital capability to become digitized products. The digitization of physical products has become an important driver for digital service innovation within manufacturing industries. Such digital service innovation transforms value networks of manufacturing firms in various industries. While digitization of products and digital service innovation can be observed in many manufacturing industries, this thesis focuses on the transformation of value networks within the vehicle industry.This thesis is a collection of papers and a cover paper. The thesis reports from a collaborative project in the vehicle industry. The project explored new digital services for vehicles based on remote diagnostics technology. The exploration and conceptualization of digital services is investigated in a collaborative manner with participants from the vehicle industry. The results reflect that there is a paradigm shift for manufacturing firms digitizing their products, and stretching the business scope from product to solution oriented business.This thesis contributes to the existing literature on digital innovation with insights on the transformation of value networks in the vehicle industry. The research question addressed in this thesis is: How are value networks of manufacturing firms transformed by digital service innovation? To answer the question, this thesis conceptualizes how the value creating pattern of digitized products transforms value networks of manufacturing firms. A model is presented that reflects how the symbiotic value relationship between the digitized product and digital services transforms the roles, relationships and exchanges in the value networks of manufacturing firms. The model can serve as an analytical tool to further advance the knowledge on business aspects in digital innovation. This thesis contributes to practice by providing an understanding of how manufacturing firms can leverage value of digitized products and digital services in value networks.

Subject headings

NATURVETENSKAP  -- Data- och informationsvetenskap -- Systemvetenskap, informationssystem och informatik (hsv//swe)
NATURAL SCIENCES  -- Computer and Information Sciences -- Information Systems (hsv//eng)

Keyword

digital service innovation
value network
value creation
digitized products
digital services
digital service innovation
value network
value creation
digitized products
digital services

Publication and Content Type

vet (subject category)
dok (subject category)

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