Industry Associations as Change Agents : The Institutional Roles of Newspaper Associations

• This article explores the institutional roles of industryassociations, employing institutional theory to identify and characterizethe roles of leading associations in the newspaper industry. Using fourleading newspaper associations as cases, the authors explore associationfunctions evidenced through interviews with their key executives. Thepaper finds that the association leaders tended to emphasize normativefunctions, while associations’ operational executives tended to focus onmimetic and coercive functions.

Subject headings

SAMHÄLLSVETENSKAP  -- Ekonomi och näringsliv -- Företagsekonomi (hsv//swe)

SOCIAL SCIENCES  -- Economics and Business -- Business Administration (hsv//eng)

Keyword

institutional theory

associations

organizations

functions

newspapers

Accounting and Control

Publication and Content Type

ref (subject category)

art (subject category)