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Product architecture transition in an evolving multi-brand organisation

Williamsson, David (author)
KTH,Maskinkonstruktion (Inst.)
Sellgren, Ulf (author)
KTH,Maskinkonstruktion (Inst.)
Söderberg, Anders, 1977- (author)
KTH,Maskinkonstruktion (Avd.)
KTH Maskinkonstruktion (Inst(creator_code:org_t)
2018
2018
English.
In: Proceedings of International Design Conference, DESIGN. - Glasgow : Faculty of Mechanical Engineering and Naval Architecture, University of Zagreb, Croatia; The Design Society, Glasgow, UK. - 9789537738594 ; , s. 929-940
  • Conference paper (peer-reviewed)
Abstract Subject headings
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  • A modular architecture is a strategic means to deliver external variety and internal commonality. A methodology for product modularization that integrates complexity and strategies is proposed and logically verified with an industrial case from the heavy truck business area. The case study indicates that the new methodology is capable of identifying and proposing reasonable module candidates that address product complexity as well as company specific strategies.

Subject headings

TEKNIK OCH TEKNOLOGIER  -- Maskinteknik -- Annan maskinteknik (hsv//swe)
ENGINEERING AND TECHNOLOGY  -- Mechanical Engineering -- Other Mechanical Engineering (hsv//eng)

Keyword

Product architecture
Design Structure Matrix (DSM)
Variant management
Characteristics and properties
Machine Design
Maskinkonstruktion

Publication and Content Type

ref (subject category)
kon (subject category)

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