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- Hellström, Martin,1979-Linköpings universitet,Avdelningen för språk och kultur,Filosofiska fakulteten (author)
"Det blir mackor med O'boy och O'boy. Och flingor med O'boy" : Förpackning och varumärke som representation av det vardagliga livet och konsumtionen som frigörelse
- Article/chapterSwedish2011
Publisher, publication year, extent ...
- Stockholm :Scandinavian University Press / Universitetsforlaget AS,2011
- printrdacarrier
Numbers
- LIBRIS-ID:oai:DiVA.org:lnu-52525
- https://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-52525URI
- https://doi.org/10.3402/blft.v2i0.5834DOI
- https://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-70144URI
Supplementary language notes
- Language:Swedish
- Summary in:English
Part of subdatabase
- SwePubSwePub
Classification
Notes
- Packaging and trademarks as representation of everyday life and consumption as liberation. This text shows how the packages in Pija Lindenbaum When Owen's mom breathed fire (2005) represent the everyday life and the reality in contrast to his mother who turned into a dragon. The text also shows how consumption can represent liberation and personal growth in a few Swedish picture books of recent years. It also covers how a rejection of the commercial children's literature can effect our view of the packaging of children's book illustrations. Examples from Gunilla Bergström's books about Alfie Atkins shows how the anonymous and non-recognizable packaging can be perceived.
Subject headings and genre
- HUMANIORA Språk och litteratur Litteraturvetenskap hsv//swe
- HUMANITIES Languages and Literature General Literary Studies hsv//eng
- Pija Lindenbaum
- Gunilla Bergström
- packaging
- consumption
- Swedish children's literature
- förpackning
- konsumtion
- Pia Lindenbaum
- Comparative literature
- Litteraturvetenskap
- Literature
Added entries (persons, corporate bodies, meetings, titles ...)
- Linköpings universitetAvdelningen för språk och kultur (creator_code:org_t)
Related titles
- In:Barnelitterært forskningstidsskriftStockholm : Scandinavian University Press / Universitetsforlaget AS1:34, s. 151-1642000-7493
- In:BarnbokenStockholm : Scandinavian University Press / Universitetsforlaget AS1:34, s. 151-1640347-772X2000-4389
Internet link
- https://doi.org/10.3402/blft.v2i0.5834Fulltext
- https://www.tandfonline.com/doi/pdf/10.3402/blft.v2i0.5834?needAccess=true
- http://www.sbi.kb.se/Forskning/Barnboken/Senaste-nummer/Hellstrom/Länk till artikel
- https://urn.kb.se/resolve?urn=urn:nbn:se:lnu:diva-52525
- https://doi.org/10.3402/blft.v2i0.5834
- https://urn.kb.se/resolve?urn=urn:nbn:se:liu:diva-70144
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