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Industrial marketing communication : An empirical investigation on the use of marketing communication tools
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- Foster, Tim (author)
- Luleå tekniska universitet,Industriell Ekonomi
- (creator_code:org_t)
- Luleå : Luleå tekniska universitet, 1998
- English 287 s.
- Series: Licentiate thesis / Luleå University of Technology, 1402-1757 ; 1998:09
- Licentiate thesis (other academic/artistic)
Subject headings
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Subject headings
- SAMHÄLLSVETENSKAP -- Ekonomi och näringsliv -- Företagsekonomi (hsv//swe)
- SOCIAL SCIENCES -- Economics and Business -- Business Administration (hsv//eng)
Keyword
- Industriell marknadsföring
- Industrial Marketing
Publication and Content Type
- vet (subject category)
- lic (subject category)
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