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Imagine being asked to evaluate your CEO ... : Using the constructive controversy approach to teach gender and management in times of economic crisis

Gherardi, Silvia (author)
Univ Trento, I-38122 Trento, Italy.
Murgia, Annalisa (author)
Univ Trento, I-38122 Trento, Italy.
Univ Trento, I-38122 Trento, Italy (creator_code:org_t)
2014-09-16
2015
English.
In: Management Learning. - : SAGE PUBLICATIONS LTD. - 1350-5076 .- 1461-7307. ; 46:1, s. 6-23
  • Journal article (peer-reviewed)
Abstract Subject headings
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  • This article addresses the relationship between gender and management as intertwined discursive practices. Following a constructive controversial approach, we proposed to the students to complete a short story in which they have to give a feedback either to a fictitious female or to a male boss. The article has a dual aim since it offers a reflection on a teaching methodology suited to foster critical thinking in the classroom and analyzes the narratives so produced in search of what constitutes the students' idea of good management. In positioning men/women CEO within a narrative, students enact a moral order that evaluates management in society. Their narratives reveal how the economic crisis has undermined the positive image of the male manager, while femaleness is emphasized for its anti-managerial imaginary. Moreover, the idea of what constitutes good management is constructed around an idea of care for both male and female CEOs.

Subject headings

SAMHÄLLSVETENSKAP  -- Annan samhällsvetenskap (hsv//swe)
SOCIAL SCIENCES  -- Other Social Sciences (hsv//eng)

Keyword

Constructive controversial approach
gendering management
moral order
positioning theory

Publication and Content Type

ref (subject category)
art (subject category)

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By the author/editor
Gherardi, Silvia
Murgia, Annalisa
About the subject
SOCIAL SCIENCES
SOCIAL SCIENCES
and Other Social Sci ...
Articles in the publication
Management Learn ...
By the university
Mälardalen University

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