Social media utilization in B2B networks' organizational learning : Review and research agenda proposal

• Knowledge management (KM) in a business-to-business (B2B) network is a different task than intraorganizational KM. Therefore this conceptual paper searches for an answer to the question of what we should re-search in this more demanding KM environment. We suggest that the social media provides a variety of vehicles for performing organizational learning via KM in B2B networks. Since this is relatively novel research area, we have done a literature review and propose a research agenda in this article.

Subject headings

SAMHÄLLSVETENSKAP  -- Ekonomi och näringsliv -- Företagsekonomi (hsv//swe)

SOCIAL SCIENCES  -- Economics and Business -- Business Administration (hsv//eng)

SAMHÄLLSVETENSKAP  -- Medie- och kommunikationsvetenskap -- Systemvetenskap, informationssystem och informatik med samhällsvetenskaplig inriktning (hsv//swe)

SOCIAL SCIENCES  -- Media and Communications -- Information Systems, Social aspects (hsv//eng)

Keyword

B2B

Knowledge management

Organizational learning

Paradoxes

Social media

Publication and Content Type

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