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- Jansson, Johan,1974-Uppsala universitet,Kulturgeografiska institutionen,CIND (author)
Fashioning a Global City : Global City Brand Channels in the Fashion and Design Industries
- Article/chapterEnglish2010
Publisher, publication year, extent ...
- 2010-02-19
- Informa UK Limited,2010
- electronicrdacarrier
Numbers
- LIBRIS-ID:oai:DiVA.org:uu-132830
- https://urn.kb.se/resolve?urn=urn:nbn:se:uu:diva-132830URI
- https://doi.org/10.1080/00343400903401584DOI
Supplementary language notes
- Language:English
- Summary in:English
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- SwePubSwePub
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Notes
- This paper approaches the ways in which fashion and design-based industrial actors contribute to creating images and myths that support global-city status. It is suggested that multi-channel systems of brand building and differentiation exist at regional and local levels, supportive of, and constituted by, cultural industries. The Italian city of Milan is used as a case study to show how the city is an arena where different brand channels are negotiated and formed to service fashion and design branding. For cultural industries, these systems are vital regional sources of advantage and necessary complements to other localized phenomena such as industrial agglomerations and clusters.
Subject headings and genre
- SAMHÄLLSVETENSKAP Social och ekonomisk geografi Ekonomisk geografi hsv//swe
- SOCIAL SCIENCES Social and Economic Geography Economic Geography hsv//eng
- Fashion and design; Global city; Brand building; Cultural industry; Economic geography
- Economic geography
- Ekonomisk geografi
- Kulturgeografi
- Social and Economic Geography
Added entries (persons, corporate bodies, meetings, titles ...)
- Power, Dominic,1973-Uppsala universitet,Kulturgeografiska institutionen,CIND(Swepub:uu)domipowe (author)
- Uppsala universitetKulturgeografiska institutionen (creator_code:org_t)
Related titles
- In:Regional studies: Informa UK Limited44:7, s. 889-9040034-34041360-0591
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