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Customer retail chain satisfaction rubs off on purchase intentions for other retail chains
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- Berg, Hanna (author)
- Stockholm School of Economics,Handelshögskolan i Stockholm
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- Söderlund, Magnus (author)
- Stockholm School of Economics,Handelshögskolan i Stockholm
- (creator_code:org_t)
- Göteborg : BAS, 2012
- 2012
- English.
- In: Nordic retail research : emerging diversity. - Göteborg : BAS. - 9789172463110 ; , s. 65-78
- Book chapter (other academic/artistic)
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Subject headings
- SAMHÄLLSVETENSKAP -- Ekonomi och näringsliv -- Företagsekonomi (hsv//swe)
- SOCIAL SCIENCES -- Economics and Business -- Business Administration (hsv//eng)
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- vet (subject category)
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