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What does it all me...
What does it all mean? Summing up a research project
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Burt, Steve (author)
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- Johansson, Ulf (author)
- Lund University,Lunds universitet,Institutet för Ekonomisk forskning,Ekonomihögskolan,Institute of Economic Research,Lund University School of Economics and Management, LUSEM
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- Thelander, Åsa (author)
- Lund University,Lunds universitet,Institutionen för strategisk kommunikation,Samhällsvetenskapliga institutioner och centrumbildningar,Samhällsvetenskapliga fakulteten,Department of Strategic Communication,Departments of Administrative, Economic and Social Sciences,Faculty of Social Sciences
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Burt, Steve (editor)
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johansson, Ulf (editor)
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Thelander, Åsa (editor)
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(creator_code:org_t)
- 2010
- 2010
- English.
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In: Consuming IKEA; Different perspectives on consumer images of a global retailer. ; , s. 237-246
- Related links:
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https://lup.lub.lu.s...
Subject headings
Close
Subject headings
- SAMHÄLLSVETENSKAP -- Medie- och kommunikationsvetenskap -- Kommunikationsvetenskap (hsv//swe)
- SOCIAL SCIENCES -- Media and Communications -- Communication Studies (hsv//eng)
- SAMHÄLLSVETENSKAP -- Ekonomi och näringsliv (hsv//swe)
- SOCIAL SCIENCES -- Economics and Business (hsv//eng)
Keyword
- retail
- consumer image
- international
- conceptualisation
- formation
- methodology
- image
Publication and Content Type
- kap (subject category)
- vet (subject category)
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